Budgeting for your Diamond Purchase


You may have heard suggestions about that the appropriate sum to spend on a diamond is based upon your salary. You should disregard such advice and spend what you are comfortable spending.
Posted By : Ashley Bailey

Diamond Cut


Cut refers to the proportioning, alignment and finish of a diamond's polished faces or facets. Proper cutting enables a diamond to perform at its best and release its full potential for fire and brill...
Posted By : Ashley Bailey

Diamond Carat Weight


Diamonds under one carat are commonly talked about in terms of "points" which are simply percentage points of a carat (1.00ct= 100 points).
Posted By : Ashley Bailey

Diamond Clarity


Diamonds with higher clarity or "purity" are more expensive than diamonds with lower clarity and more imperfections. In addition to being rarer, stones with higher clarity are capable of reflecting an...
Posted By : Ashley Bailey

Diamond Color


Almost all loose diamonds possess some degree of body color, usually yellow or brown. A small percentage of diamonds are colorless, and an even smaller number possess body color so strong that they ar...
Posted By : Ashley Bailey

10 Diamond Cuts and Their Meanings


From classic round to cutting-edge cushion, rate your sparkler with Whiteflash.com's savvy diamond guide.
Posted By : Ashley Bailey

What are some questions I can ask jewelers about conflict free diamonds? What is the Kimberly Process?


Jewelers can now provide Kimberley certificates as proof of a “clean” diamond which they can declare as conflict free.
Posted By : Ashley Bailey

How do I know if my diamond is conflict free?


You can also feel good in knowing that 100% of Whiteflash’s Dreams of Africa collection profits go to communities impacted by the jewelry trade (WCCCI).
Posted By : Ashley Bailey

Cyber Bling: Tips for Online Diamond Shopping


The more you know about the four C’s, the grading scale and certification process, the better equipped you will be to get the best bling for your buck.
Posted By : Ashley Bailey

Friday, April 17, 2009
Diamond Engagement Ring Design Trends


Ergonomic designs reign supreme in today's market, no longer does pure panache determine the design that leads to 'I Do.'
Posted By : Ashley Bailey