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Channel Setting
01 Dec 2011 06:23
Channel Setting If you are in the market for an engagement ring or wedding band, chances are you’ve started looking around at rings on your friends, coworkers, and others you come in contact with, trying to learn more about what styles are out there and which setting typemight best suite your needs. You may have noticed a popular style on engagement rings and wedding bands where a single row of small diamonds on band is held in place between two narrow bars of metal. This setting is called the channel setti... more
Third Round for Rock the Vote With Whiteflash’s Say Yes Facebook Contest
Back by popular demand and with engagement season now in full swing, WhiteFlash, the leading online diamond retailer, has decided to host a third round of their own democratic election to crown the top Diamond Right Hand Ring in their collection. This election season, you can not only rock the vote, but you can also win free jewelry in the process—not a bad campaign promise. After all, the only thing better than buying a new piece of jewelry—is winning jewelry.      Known for creati... more
Ring setting types: Invisible
08 Dec 2011 03:54
Ring setting types: Invisible   Even if you know little about diamond settings, you can probably guess that the invisible setting is a diamond setting style in which the hardware of the setting is invisible to the viewer. But what is this setting? How does it work? And for what kind of rings is it recommended?     Most ring setting styles show the bands or prongs of metal that hold the diamond securely in place. Of course, an invisible-set diamond is held securely as well; the hardware is ju... more
Best Proposal Ideas: Engagement Ring is all you need
09 Dec 2011 03:20
Best Proposal Ideas: Engagement Ring is all you need In our modern era of viral video hits and reality TV moments, it’s no wonder that the proposal has been supersized. Instead of a simple and heartfelt declaration of love, modern grooms-to-be are devising intricate surprises designed for maximum “wow factor” and YouTube hits. But the truth is that the best proposals don’t happen in a helicopter hovering over the Grand Canyon or at halftime at the Super Bowl. A proposal is the moment that... more
Celebrity Engagement Ring Roundup – Fall 2011
13 Dec 2011 03:25
Celebrity Engagement Ring Roundup – Fall 2011 From a wide-eyed young actress who has played a bride in no fewer than three feature films, to a reality TV star starlet turned charitable activist, to a former Disney star and her rocker boyfriend, Fall 2011 has brought with it a slew of celebrity engagements—and with them, a crop of new celebrity engagement rings to ogle and analyze. Although each of these brides chose rings that reflect their unique personalities and styles, with no two rings exactly ali... more
V-Prong Setting
13 Dec 2011 03:56
V-Prong Setting   The prong setting is the most traditional and popular diamond engagement ring setting type in use, but did you know that the prong setting also comes in several variations? Prong settings can be formed into several interesting shapes, can be doubled, rounded, flattened, and can even be notched into V shapes. These v-shaped prongs are slightly wider than traditional prongs, and are usually placed at the diamond’s corners. Small notches are cut into the end of the prongs, giving it the... more
Whiteflash Announces Free Saturday Delivery in December
Whiteflash Inc. announced free Saturday delivery this December. Already known for free overnight weekday FedEx delivery on everything they sell, Whiteflash will help last minute shoppers this season by providing free FedEx Priority Overnight Saturday delivery on all orders of in stock merchandise purchased as late as 4pm on Friday, December 23rd.     Internationally acclaimed as a top provider of ideal cut certified diamonds and engagement rings, Whiteflash is also well stocked with grea... more
Vera Wang Jewelry
14 Dec 2011 02:43
Vera Wang Jewelry The name “Vera Wang” is synonymous with bridal elegance and beauty, as celebrities from Ivanka Trump to Avril Lavigne, from Chelsea Clinton to Khloe Kardashian have walked down the aisle in one of Wang’s signature designs. Now, the award-winning bridal fashion designer and CFDA Womenswear Designer of the Year has turned her attention from the bride’s dress to her hands. Wang has recently announced that she will be teaming up with American diamond jewelry giant Zales to d... more
Diamond reviews: Are they worth trust?
14 Dec 2011 04:53
Diamond reviews: Are they worth trust? Clicks or bricks? That is the question diamond buyers have started asking themselves. For many years, despite the success of internet retail in general, customers were wary of buying diamonds online without seeing and touching them first. But more recently, savvy diamond shoppers have realized that online retailers can often offer better deals and a wider selection than comparable bricks-and-mortars shops. Because Internet-based sellers do not have the costs of operating a ... more
Top 7 Jewelry Trends for Holiday Season
19 Dec 2011 03:01
Top 7 Jewelry Trends for Holiday Season   Holiday season is already here, and that means instead of hunkering down with a Snuggie and a mug of tea, you are putting on your highest heels and your go-to little black dress for all kinds of holiday season social events. From the office party, to a gift-wrapping party with your best friends, to dinner with the in-laws, to a New Year’s Eve out on the town, the holiday season can be a fashion pressure cooker. But have no fear—experts recommend that yo... more
Elizabeth Taylor Jewelry Auction
20 Dec 2011 03:53
Elizabeth Taylor Jewelry Auction The legendary jewelry collection of Hollywood icon Elizabeth Taylor sold for a record-breaking $115.9 million at a Christie’s auction last week in New York. Combined with her haute couture and other possessions, the total auction amount totaled at $153 million, the largest sum ever raised by a single auction at Christie’s.   The single most expensive item was a diamond and pearl necklace known as La Peregrina, which sold for over $11 million. The necklace had ... more
Britney Spears Engaged—All the Details!
20 Dec 2011 04:09
Britney Spears Engaged—All the Details! America’s favorite pop princess is finally getting the happy ending she deserves. It was announced over the weekend that after months of speculation, singer Britney Spears is engaged to her former manager Jason Trawick. Trawick asked Spears to marry him on Thursday evening, at a romantic dinner celebrating his birthday, after which Spears sent out an excited tweet to all her fans, promising them an exciting announcement.   Britney Spears, who has seeming... more
The Rules of the Holiday Engagement
21 Dec 2011 03:58
The Rules of the Holiday Engagement The holidays are the perfect time to get engaged. The cold weather means its the perfect time for all kinds of cozy, romantic activities, the lit-up houses and snowy nights make the perfect backdrop to your big moment, and all those family get-togethers are the ideal time to make the big announcement to family and friends. In fact, sales of engagement rings spike over the holidays, as the sentimental mood and celebratory feelings inspire many couples to make that ultimate comm... more
Whiteflash Announces Earring Settings Giveaway
Whiteflash Inc. (www.whiteflash.com), retail jewelers and ideal diamond specialists, has just announced a holiday promotion featuring a free pair of 14k gold “Martini” studs.  The special will run through January 2012 - just in time for the gift giving season. The popular three prong style 14k gold ear studs (valued at $195) will be complimentary with every purchase of any pair of Whiteflash in-house certified diamonds.   All three of the Whiteflash certified loose diamond in-hou... more
Year in Review: Top 5 Engagement Ring Trends of 2011
27 Dec 2011 05:42
Year in Review: Top 5 Engagement Ring Trends of 2011  2011 is drawing to a close, and for all of those who got engaged this year, or for anyone planning to get engaged in 2012, it’s time to take stock of one of those all-important end-of-year issues—which engagement ring trends emerged this year? Which celebrity engagement rings sparked a style obsession that’s going to be around for a while? And which fleeting fads are going to disappear in the coming year.   Show all Engagement ring... more
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