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What kinds of diamonds do you offer?

Whiteflash is your direct connection to education and confidence in diamond buying, and easy access to some of the most phenomenal diamonds in the world.  With headquarters in Sugar Land, Texas - just minutes from the Galleria  in Houston -Whiteflash specializes in precision-cut diamonds and custom jewelry creations for a clientele that is knowlegeable and discriminating.  We combine old world knowledge with new age technology to bring diamonds direct from our Antwerp siteholder to our Houston headquarters and to your home. Our inventory ranges from the excellent to the most precisely cut diamonds in the world and we have an extensive collection of original and custom jewelry designs. Our industry best assurance package guarantees complete satisfaction.  The  Whiteflash Team includes leading authorities in the world of diamonds and jewelry design, along with a staff of gemologists, craftsmen and professionals committed to providing diamond buyers with enriching, life-changing experiences.


A CUT ABOVE® is our flagship line of  Super Ideal diamonds. They include Princess cut and Round Hearts & Arrows diamonds, cut with optimum alignment of all facets for unparalleled light performance, fire and brilliance.  A CUT ABOVE® is internationally recognized as one of the elite diamonds in the world.  Whiteflash was selected to present a grading system for H&A at the International Diamond Cut Conference in Moscow in 2004. Whiteflash is the only company to safeguard H&A buyers with a top grade in optical symmetry meeting the IDCC presentation criteria.  They have been described as the most visually balanced diamonds in the world.


Our Expert Selection line of diamonds consists of a variety of shapes and includes rounds with AGS Ideal and GIA Triple Excellent certificates.  And our third category of in-house diamonds, Premium Select, are all beautiful diamonds priced for value.  All in-house diamonds are posted to the website with a comprehensive set of gemological informantion and performance images.  All have been put through extensive gemological and visual evaluation.


Our Virtual Selection category consists of over 30,000 diamonds quickly available through our network of manufacturers and dealers.  Whiteflash will never "drop ship" a diamond to a customer from a supplier. Our policy is to bring any sourced diamond we offer to Whiteflash headquarters for our own  verification, expert analysis, and your approval before delivering it to you.  These services combined with our complete satisfaction guarantee will give you total confidence in all purchases at Whiteflash.

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    4.80 Rating based on 4253 reviews. Read all testimonials
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    Telephone 1-877-612-6770
    Outside USA 1-832-252-6770
    2150 Town Square Pl
    Sugar Land,
    TX 77479 USA
    Winner of the 2015 BBB Pinnacle Award
    Best Jeweler in Houston, Texas

Welcome to Whiteflash!

We cordially invite our Houston area clients to visit our beautiful boutique style showroom for a very special experience. Come see our A CUT ABOVE® diamonds and designer engagement rings in person and meet our friendly and knowledgeable staff of jewelry professionals.

Book your appointment now by visiting our Showroom Page where you can schedule your visit and learn more about the special venue we have created for our Houston area clients