When Whiteflash launched, we started with Whiteflash ACA super ideal cut Hearts and Arrows diamonds that remain the product that we are best known for and are proud of. However, we realize not all people want to purchase Whiteflash ACA's and prefer to save some money while still getting a well cut stone.
 
There are virtually hundreds of thousands of diamonds available to the internet shopper. However, no one can tell for sure whether a diamond, round or fancy, will look good based on the numbers from its certificate. Besides, many of the diamonds listed on the internet are virtual inventory that is not readily available.
 
Where does it leave our customers?
 
It was just a matter of logic for us to take the next step and expand our inventory with diamonds whose attributes have been individually evaluated by our expert team.
 
Our expert gemologists use two simple but crucial criteria when they buy diamonds for our inventory:

1. Value for the money: selected diamonds must be extremely competitively priced.
2. Best of the crop: diamonds must be the best looking in their category and are picked using the Ideal-Scope to ensure excellent light return due to minimum light leakage.

By following these criteria we guarantee that you will get the best looking diamond in its category for the price.
 
These diamonds are right here in house and most of them have Grading Report, IdealScope and Sarin information ready. Check them out!