FABULOUS and Then Some
September 10, 2004

FABULOUS and Then Some

Where do I begin? I contacted several internet companies over the past several months in my quest for a diamond. Many of them did not get back to me, some were rude and a couple were very helpful. I contacted Whiteflash after extensive research on Pricescope. So, the end result is that my husband and I received our custom ring yesterday and it is FABULOUS and then some. We expected it would be great but it goes beyond our wildest dreams. Backing up, I contacted Whiteflash in a general e-mail. We looked for stones and I found one elsewhere on the net. I asked her if she could get it in, she called about it, brought it in, then had it sent to my independent appraiser for me to see in person and then, when I finally found a setting idea that both my husband and I were happy with, I e-mailed that off (even though I had sent others before this final setting choice), received a price, I sent my stone off and voila -- PERFECTION. I cannot say enough wonderful and fabulous things about Whiteflash''s attention to detail, customer service orientation and obvious love of her job. She is a jewel of a person. They also made arrangements for my stone to be sent to the appraiser while she was on vacation spending time with her newborn nephew. I could not believe that she was conducting business and calling me on her own personal time off. Your company is first rate and I will try my best to send you customers. Obviously, I won''t hesitate to purchase from you in the future and the process will be much easier since I know it''s not as scary an experience as I thought. Buying diamonds over the internet is a strange proposition but one that gives great dividends over any regular storefront. Thank you so much.
Trica & Greg T., Arizona, USA

RECENT REVIEWS

The bracelet was even more beautiful in person than I expected.
August 17, 2026
I had such a great experience working with Becca at Whiteflash! I was looking for a very specific pear-shaped lab diamond, and she was incredibly helpful, patient, and personable throughout the process. She took the time to answer all of my questions and sent me multiple photos and videos of the stone in different lighting so I could really assess it before making a decision. Although that particular pear ultimately wasn’t the right one for me, I ended up purchasing a stunning lab diamond tennis bracelet with Becca’s help. She went above and beyond to make sure we chose the right size for my small wrist, and the bracelet was even more beautiful in person than I expected. Her customer service didn’t stop after the purchase, either. I was having trouble figuring out the secure clasp when it arrived, and she quickly sent me a video walking me through exactly how to use it. The entire experience felt personal and never pushy. Becca genuinely seemed invested in helping me find pieces I would love rather than simply making a sale. I’ll absolutely be returning to Whiteflash for future purchases and would highly recommend working with her!
Lisa C, California, USA
My fiancée loves the ring and couldn't be happier.
August 16, 2026
I am located in Florida and completely satisfied with my experience in purchasing an engagement ring with Whiteflash. I mainly worked with Becca who is extremely knowledgeable and was patient with me while explaining certain differences. My fiancée loves the ring and couldn't be happier. I'd recommend using Whiteflash and you'll be in good hands with Becca!
Jon K, Florida, USA
I love my beautiful pendant!
August 15, 2026
I had a wonderful experience ordering a lab diamond pendant from Whiteflash. It can be stressful ordering a piece of jewelry without seeing it in person first, but Liza was extremely helpful and answered all of my questions. I had the necklace customized with a slightly thicker chain, lobster claw clasp, and extender. The final piece was exactly what I wanted and much better quality than I found in local stores. I absolutely recommend Whiteflash!
Laura W, Arizona, USA
Beautiful ring!
August 14, 2026
Wonderful experience from design consultations to getting the ring. The ring looked even better in person. Thanks again to Liza and team for everything.
Mahmoud B, Canada