Picture Perfect Diamond Buying Experience!
June 15, 2012

Picture Perfect Diamond Buying Experience!

Recently I agreed to help my future son-in-law find a diamond engagement ring for my 19 year old daughter. Both are college students and are on a limited budget, so I wanted to help him get the most for his money and more importantly to get a quality stone. As a attorney by profession, I'm skeptical, demanding and pretty hard to please so I began doing research to help give my future son-in-law some options. I went to just about every name jewelry store in the malls in Central Texas looking at diamonds, asking questions and listening closely to what the salespeople said as they tried to educate me about diamond buying. Finding lots of discrepancies in the various ""education"" sessions I received, I had to research further. The internet became my best friend as I spent countless hours researching the various jewelers. I was a person who never would have dreamed of buying a diamond on the internet, but as I did more and more research, the top internet retailers kept getting my attention. All seemed to offer better deals than in the mall-type stores. Eventually, I found a good comfort level in the diamond that we wanted and I discovered Whiteflash gave us all we were looking for...fabulous prices, excellent quality merchandise with all the required inspections and documentation from the best in the industry, and outstanding customer service. The professional photos of this beautiful ring were just a perfect surprise to the transaction. My future son-in-law selected A Cut Above Diamond solitaire from Whiteflash and the purchase was quite simple and everything went so perfectly smoothly. The ring arrived as promised, on time and was stunning. The sparkle and fire was like none other. The diamond consultants at Whiteflash could not have been more helpful as I asked a lot of questions...""cross examine"" comes to mind! And the icing on the cake...they even called the week after we returned from Hawaii to see how the proposal went and if my daughter liked the ring. The proposal in beautiful Hawaii was picture perfect and so was the diamond. I don't know of many jewelers that would call after the sale to see how the proposal went. I highly recommend Whiteflash to anyone in the market for an amazing diamond. We could not be happier with the overall experience and my daughter loves her diamond engagement ring.
Lisa C., Texas, USA

RECENT REVIEWS

We cannot thank you enough for creating her perfect ring!
October 01, 2026
Thank you so so much! We are beyond thrilled with the ring we had custom designed by your company. I do not have enough words of gratitude and pure joy I have for what you and Whiteflash were able to create from her inspiration photos. We are so grateful to have found you.
Renne L, California, USA
I had an outstanding experience working with Whiteflash for my recent purchase.
September 29, 2026
Becca was exceptionally knowledgeable, patient, and helpful throughout the entire process of selecting both the diamond and the ring setting. The final product is stunning, and my wife loves it! Highly recommend Whiteflash for anyone looking for exceptional quality and customer service.
Mohsen, California, USA
Becca and the Whiteflash team were amazing to work with!
September 26, 2026
Throughout the entire engagement ring purchasing process, Becca was very responsive and informative, helping explain all the little details and decisions to consider. She made the process smooth and enjoyable, and everyone was incredibly friendly along the way.
Matthew B, Texas, USA
The ring is perfect, exactly what I was looking for, she loved it!
September 24, 2026
Thanks to you and your team for making the entire process smooth and painless; I really appreciate the thoughtful and secure packaging as well, it was a nice touch that goes a long way. Excellent service from start to finish. Michelle was extremely communicative, and answered any and all questions I had related to my online order with a cheerful and professional demeanor. The ring was beautiful, delivered timely, and thoughtfully packaged. They made the whole process extremely easy and kept me updated every step of the way. I would not hesitate to buy from this team again!
Justin C, California, USA