Even Better Than I Envisioned
April 23, 2007

Even Better Than I Envisioned

First off, I picked up the ring this morning, and it is beautiful... even better than I envisioned. The point I want to bring primary attention to is not your product offering (which is outstanding), but your customer service. Suffice it to say, I am stunned. I can only imagine the droves of starry-eyed bachelors you have to work/deal with, and the high level of indecision and emotion which comes with the importance of marriage. As I mentioned, I consult Fortune 500 ?ˆ?members?ˆ? in Consumer Behavior and Psych, and I am a very linear thinker, and succumb to marketing only if I admire the campaign... suffice it to say, choosing a diamond and ring was the first time in my adult life where I have been unable to easily resolve purchase indecision. (I spec and purchase my cars over the phone, if that gives you an idea of my ?ˆ?usual?ˆ? level of decisiveness). You did a wonderful job, giving me not rote answers, but an explanation and discussion centered on my question. The transition was seamless and well-refined, and everyone did an excellent job of not only answering my questions, but also anticipating any other concerns and questions which may have arisen. Small, seemingly easy (but always overlooked) details like including State College FedEx hours impressed the hell out of me. Details, details, details. Awesome. Experientially, your site and your excellent customer service absolutely exceeds anything I have seen or studied. The level of service I was given at Whiteflash puts ?ˆ?case studies?ˆ? like Ritz-Carlton and Mercedes to shame. Ultimately, it is the combination of unique product, great site/information, and excellent service which is so amazing... many companies and firms spout that they deliver this level of service, but the team at Whiteflash is the first company that really seems to understand. Kudos to your management for fostering this level of service. Any time you need a written or spoken reference, please do not hesitate to contact me... PS. Does Whiteflash have a stock offering in the US market or an OTC pink sheet? Would love to invest, if that opportunity is available...
Andy, Arizona, USA

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