Just received my diamond yesterday and it is beautiful. My experience with Whiteflash was awesome. If you are skeptical about buying a diamond online... Don't be. Whiteflash was great to work with and answered any question I had. They would send me any pictures and videos I asked for. Buying online is the new way to buy diamond. Most jewelers will obviously tell you not to buy online because it's to risky. That is not true, most jewelers bring in diamonds from online anyway to show you. It's not risky at all buying from Whiteflash, they give you a 30 day money back guarantee. By the end of my search I came to the conclusion it's more risky to buy in a store because you only have a certain number of stones to choose from. On Whiteflash, you can filter out diamonds you don't want, down to the smallest detail. In stores you can't. I recommend Whiteflash 100%. Do your research and know what your looking for! Whiteflash will have it.