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Jason M
I've noticed the diamonds have exceptional brilliance and fire. Thank you!
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Jon R
She is going to absolutely love it. Michelle and the team have been so great for this whole process top to bottom.
read more
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Jeff S
The bracelet is beautiful. Thanks!
read more
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Kurt T
I live in California so everything was virtual, but I had about an hour chat conversation with a representative who answered all my questions, allowed me a custom order, set up the cart for me to purchase, and even offered me a discount even though I was slightly under the minimum. The price was better than all places I looked, even the sketchy ones. My fiancée loves the ring and we’ve received nothing but compliments. I would and have recommended Whiteflash to everyone.
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Ryan M
I ordered an engagement ring through Whiteflash and the whole process was super easy thanks to my representative, Liza. She was super knowledgeable and very accommodating to all my questions. Once the ring shipped, it arrived with two days. The ring itself exceeded all my expectations. Photos and videos are one thing, but once you see it in person, it's a whole other thing. I would recommend Whiteflash 10 out of 10 times and if I need any more jewelry, they will be my go to spot.
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Free FedEx Insured Shipping to California
Whiteflash provides FREE insured FedEx shipping, both within the United States and to over
70 International destinations which we are able to serve.
Whiteflash has been serving smart diamond and jewelry shoppers all over the world since the year 2000, providing
the finest in ideal diamonds and designer engagement rings. Hailed as "Lord of the Online Rings" by the prestigious
Kiplinger's magazine, Whiteflash is one of the most trusted and best reviewed sites on the web today. Find out more
About Us including our comprehensive package of
benefits and guarantees.
Please use the images above to browse our in-house inventory of ideal diamonds including the extraordinary
A CUT ABOVE®, and a superb collection of brand name designer
settings. We also provide extensive
education to help you make a brilliant
choice, and we have a team of GIA trained gemologists and jewelry professionals always available to answer
questions or provide assistance by phone, chat, or email.
We specialize in taking the stress out of diamond and fine jewelry shopping by providing a wealth of
information on our products and services, and providing you with a pressure free experience that you will
want to tell your friends about!
Below you will find reviews written by Whiteflash customers from California to give you a sense of their
experiences and the variety and quality of jewelry we produce.
October 15, 2025
I've noticed the diamonds have exceptional brilliance and fire. Thank you!
Jason M, California, USA
October 10, 2025
She is going to absolutely love it. Michelle and the team have been so great for this whole process top to bottom.
Jon R, California, USA
October 08, 2025
The bracelet is beautiful. Thanks!
Jeff S, California, USA
October 06, 2025
I live in California so everything was virtual, but I had about an hour chat conversation with a representative who answered all my questions, allowed me a custom order, set up the cart for me to purchase, and even offered me a discount even though I was slightly under the minimum. The price was better than all places I looked, even the sketchy ones. My fiancée loves the ring and we’ve received nothing but compliments. I would and have recommended Whiteflash to everyone.
Kurt T, California, USA
California Diamond Engagement Rings and Jewelry
When most people think of California engagement rings, they immediately imagine the 3-carat-plus rocks worn by Hollywood A-listers. But California jewelry has much more to offer than the oversized diamond engagement rings worn by the stars. In Northern California, jewelers are combining classic jewelry techniques with Silicon Valley innovation to create new and exciting trends in the jewelry industry. Even in the Los Angeles area, jewelers in Orange County offer laid-back baubles that can be worn with the most casual Californian wardrobe, while others specialize in eco-friendly recycled diamonds that even the most environmentally-conscious citizen would be proud to wear.
Like many states, California is home to an independent jewelers’ organization—in this case, the California Jewelers Association—that supervises many elements of the California jewelry industry. In fact, the CJA is the largest such organization in the United States. The CJA recently launched TheCaratDiet.com, an invaluable resource to anyone shopping for jewelry in California. In addition to news, style advice, and diamond education, the website offers an overview of some of the most reputable jewelers that are members of the CJA. It can be a great way for a shopper to discover new and little-known jewelers.
In the Los Angeles area, of course, Rodeo Drive still reigns supreme as the iconic shopping destination. There are plenty of California jewelry shopping options near the Drive—from famous names like David Yurman and Bulgari to up-and-coming designers like David Orgell and Richard Mille. Even shoppers who can’t budget the astronomical price tags of these boutiques will gain plenty of style inspiration from a day of window-shopping around Rodeo Drive. Almost every major jewelry designer in the world is represented here—from Chopard and Van Cleef and Arpels to Cartier and Harry Winston.