JA Trade Show Attendees get Priority GIA Service

From GIA, Carlsbad, Calif. – The Gemological Institute of America’s (GIA) New York Laboratory will offer “priority laboratory services” to Jewelers of America (JA) trade show attendees before, during and after the run of the upcoming trade show on July 29 to August 1, 2007 in New York.

According to Tom Moses, senior vice president – GIA Laboratory and Research, “With this GIA priority laboratory service, JA attendees coming to New York for a few days for a great trade show can submit their items of diamonds, pearls or colored stones to GIA for laboratory servicing, and then pick them up prior to leaving town.”

Showgoers can drop off stones at the nearby GIA New York Laboratory’s take-in windows and get their material back before the close of the show. For example, if a stone gets submitted to the GIA New York Laboratory on Thursday, it will be available for pickup by Tuesday night.

“We’ll run extended drop-off and pick-up hours at the New York Laboratory on Thursday, July 26 from 8:00 a.m. until 6:30 p.m. On Friday, the Laboratory will be open its regular hours from 8:00 a.m. to 4:00 p.m. Then we’ll extend the Laboratory’s regular Monday and Tuesday hours (July 30 and 31) from 8:00 a.m. till 6:30 p.m.”

If work gets submitted Monday or Tuesday, it will still be afforded priority service and will be shipped back to their owners by their preferred shipping method.

“We’re interested in improving our service to our customers, the industry and the public,” said Moses. “We thought this priority laboratory service would benefit many of our colleagues who are attending the JA show here in our own backyard.”

The Jewelers of America Show is being held at the Jacob K. Javits Convention Center.

The GIA New York Laboratory is located on 580 Fifth Avenue, Suite 200, New York, New York 10036. Call toll-free on 800-366-8519 or local at 212-944-5900. The fax is 212-575-3095.

To find out more about GIA Laboratory services, look on the web at http://www.gia.edu/ or E-mail: labservice@gia.edu

About GIA:

An independent nonprofit organization, the Gemological Institute of America (GIA) is recognized as the world's foremost authority in gemology. Established in 1931, GIA has translated its expert knowledge into the most respected gemological education available. In 1953, the Institute created the International Diamond Grading System™ which, today, is recognized by virtually every professional jeweler in the world. Through research, education, gemological laboratory services, and instrument development, the Institute is dedicated to ensuring the public trust in gems and jewelry by upholding the highest standards of integrity, academics, science, and professionalism. GIA can be found on the web at http://www.gia.edu/. Media queries contact: Laura Simanton 760-603-4112.