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K F
Whiteflash well and truly offer the best customer service that I have ever experienced in the jewelry world - but most importantly, their ACA diamonds are the very best! Now owning my second ACA (an upgrade), I receive regular compliments on the stone and selecting it was an absolute pleasure with the very capable help of Becca. She wasn't only extremely knowledgeable, but also exceptionally service orientated and helped all along, patiently answering questions, comparing stones, sending pictures and videos. The result is an incredible engagement ring that I wear with pride and joy. I have already been recommending Becca and Whiteflash to friends and am sure it is only a matter of time before I am will be back as a customer.
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Wesley R
She absolutely loves the stone we selected and the side stones/setting y’all paired with it. It’s exactly what I was after. I find myself catching the fire in the stone when light hits it, and catching her staring at it all the time. Thank you so much for all the assistance and guidance!
read more
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Rebecca K
My husband and I were in the market to buy a diamond about a year ago and I found Whiteflash after reading a post on The 4 Cs talking about their high quality selection of diamonds at competitive prices.
Whiteflash has their A Cut Above line of extremely well cut (read: incredibly sparkly) round and princess diamonds, as well as Precision selection of super well cut diamonds of all shapes. Those diamonds are definitely beautiful, but at the time I couldn't find the cut and carat weight that I wanted. I finally called Whiteflash's store because at that point I had been shopping for diamonds at multiple retailers for many months and I just wanted to pick something, but not be disappointed with my choice later.
I talked with Michelle a couple of times on the phone and over email, and she was so helpful. I love the diamond I chose and I don't know if I would've gotten it without her guidance. Besides answering all my questions she sent the ASET images for all the diamonds I looked at (I went to another, larger jeweler and they never sent ASET images I requested) and followed up within the exchange window after I finally made a purchase to ensure I was still happy with my choice.
There are a lot of places online to buy a diamond at a cheap price. But I couldn't find any that match Whiteflash's selection AND customer empowerment, both through their amazing customer service and "Education" section of their website.
It's been several months since the diamond I bought was set and it's sooooo pretty and I'm super satisfied with my choice! I 100% recommend Whiteflash for any loose diamond/diamond jewelry purchases.
read more
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Gabe L
I recently bought an engagement ring from white flash, and like most men (I think) I had very minimal knowledge to the whole process.
Liza offered excellent customer service, the whole process she kept me informed and made sure all my questions were addressed with expertise knowledge and in a timely manner. The process from picking a stone, to ring was so smooth thanks to the Whiteflash team. I really felt like a valued customer here and I'm glad Whiteflash helped me make the next step in my relationship.
read more
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Brian S
The ring was a hit and she has been showing it off at work all week. No one had ever even seen a diamond like that, which was just what I was hoping for.
Thanks for making the process easy and delivering a product that not only met but exceeded all expectations.
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Free FedEx Insured Shipping to Texas
Whiteflash provides FREE insured FedEx shipping, both within the United States and to over
70 International destinations which we are able to serve.
Whiteflash has been serving smart diamond and jewelry shoppers all over the world since the year 2000, providing
the finest in ideal diamonds and designer engagement rings. Hailed as "Lord of the Online Rings" by the prestigious
Kiplinger's magazine, Whiteflash is one of the most trusted and best reviewed sites on the web today. Find out more
About Us including our comprehensive package of
benefits and guarantees.
You are also cordially invited to see our products in person by visiting our lovely
retail store whenever your travels include Houston, Texas!
Please use the images above to browse our in-house inventory of ideal diamonds including the extraordinary
A CUT ABOVE®, and a superb collection of brand name designer
settings. We also provide extensive
education to help you make a brilliant
choice, and we have a team of GIA trained gemologists and jewelry professionals always available to answer
questions or provide assistance by phone, chat, or email.
We specialize in taking the stress out of diamond and fine jewelry shopping by providing a wealth of
information on our products and services, and providing you with a pressure free experience that you will
want to tell your friends about!
Below you will find reviews written by Whiteflash customers from Texas to give you a sense of their
experiences and the variety and quality of jewelry we produce.
June 24, 2024
Whiteflash well and truly offer the best customer service that I have ever experienced in the jewelry world - but most importantly, their ACA diamonds are the very best! Now owning my second ACA (an upgrade), I receive regular compliments on the stone and selecting it was an absolute pleasure with the very capable help of Becca. She wasn't only extremely knowledgeable, but also exceptionally service orientated and helped all along, patiently answering questions, comparing stones, sending pictures and videos. The result is an incredible engagement ring that I wear with pride and joy. I have already been recommending Becca and Whiteflash to friends and am sure it is only a matter of time before I am will be back as a customer.
K F, UK
June 22, 2024
She absolutely loves the stone we selected and the side stones/setting y’all paired with it. It’s exactly what I was after. I find myself catching the fire in the stone when light hits it, and catching her staring at it all the time. Thank you so much for all the assistance and guidance!
Wesley R, Texas, USA
May 28, 2024
My husband and I were in the market to buy a diamond about a year ago and I found Whiteflash after reading a post on The 4 Cs talking about their high quality selection of diamonds at competitive prices. Whiteflash has their A Cut Above line of extremely well cut (read: incredibly sparkly) round and princess diamonds, as well as Precision selection of super well cut diamonds of all shapes. Those diamonds are definitely beautiful, but at the time I couldn't find the cut and carat weight that I wanted. I finally called Whiteflash's store because at that point I had been shopping for diamonds at multiple retailers for many months and I just wanted to pick something, but not be disappointed with my choice later. I talked with Michelle a couple of times on the phone and over email, and she was so helpful. I love the diamond I chose and I don't know if I would've gotten it without her guidance. Besides answering all my questions she sent the ASET images for all the diamonds I looked at (I went to another, larger jeweler and they never sent ASET images I requested) and followed up within the exchange window after I finally made a purchase to ensure I was still happy with my choice. There are a lot of places online to buy a diamond at a cheap price. But I couldn't find any that match Whiteflash's selection AND customer empowerment, both through their amazing customer service and "Education" section of their website. It's been several months since the diamond I bought was set and it's sooooo pretty and I'm super satisfied with my choice! I 100% recommend Whiteflash for any loose diamond/diamond jewelry purchases.
Rebecca K, Texas, USA
May 25, 2024
I recently bought an engagement ring from white flash, and like most men (I think) I had very minimal knowledge to the whole process. Liza offered excellent customer service, the whole process she kept me informed and made sure all my questions were addressed with expertise knowledge and in a timely manner. The process from picking a stone, to ring was so smooth thanks to the Whiteflash team. I really felt like a valued customer here and I'm glad Whiteflash helped me make the next step in my relationship.
Gabe L, Texas, USA
Sugar Land Diamond Engagement Rings and Jewelry
Sugar Land, just a few miles southwest of the city limits of Houston, Texas, is a thriving community. With beautiful master planned residential neighborhoods, shopping and entertainment, it is no wonder that Sugar Land is one of the fastest growing municipalities in the state. And with the arrival of Whiteflash and the opening of the new
Whiteflash showroom, Sugar Land now is a place to find the “best of the best” in certified diamonds and fine jewelry.
Below are reviews from actual customers across the country and across the globe discussing their experience with Whiteflash Ideal Diamonds and Fine Jewelry.
The Sugar Land jewelry scene already features several well established jewelers. With our internationally acclaimed
A CUT ABOVE® Diamonds, Whiteflash will add significantly to quality of fine jewelry available in this upscale community. Our new showroom is located in the heart of Sugar Land (in the middle of the Town Square development), putting Whiteflash conveniently just steps away from City Hall.
In addition to world-class certified ideal diamonds, Whiteflash features some of the finest quality engagement rings available anywhere. We not only manufacture our own bridal jewelry line, but are authorized distributors for many of the top jewelry designers such as Verragio, Ritani, Vatche, Leon Megé and Benchmark. Some of the most popular designs from each of these designers are available in the Whiteflash showroom and in the online catalogue.