I was going to go to Costco. Glad I ended up with my diamond at Whiteflash!
October 23, 2007

I was going to go to Costco. Glad I ended up with my diamond at Whiteflash!

Costco Diamonds - I was thinking of going there first. Anyway, as you know by now, we inspected the diamonds that you had set aside for us. They all looked marvelous. Whiteflash spent far more time with us than I was anticipating; much more time than I would have any right to expect! We really appreciated the time that you spent with us and we learned a lot. We both knew about ""the 4 C''s"" going in there. But having an expert explain everything to us and being able to look at the stones and inspect them together under various light conditions was very valuable. I believe my wife now has a far greater appreciation for her diamond earrings than if I had just zipped over to Costco, etc! In the end, Whiteflash was able to find an even more marvelous pair of diamonds that we then decided upon. A bit more pricey than what I told you was my market in the beginning but the earrings and the experience are well worth it. Thank you very much for your help. I was really impressed with the Whiteflash presentation and the quality of the diamonds. I have no doubt that we are getting the finest. Regards, Tom
Tom, Florida, USA

RECENT REVIEWS

December 01, 2022
I did find the website to be helpful in my search for a ring. I worked with Becca from Whiteflash to buy an engagement ring. The ring is absolutely beautiful - my fiancée keeps staring at it and a friend told her this weekend it is the shiniest diamond she has ever seen. Cut is king, and there is no doubt about the quality of Whiteflash's cuts, as you can see from their website. In terms of customer experience, I worked with Becca by phone and over e-mail, and she was prompt and pleasant. She provided extra pictures and videos of the diamonds I was considering, and she provided realistic assessments of the diamonds. In one case, she said two of the VS2s had visible inclusions from very close up (much closer than the eye clean distance but my fiancée has very good eyes) and that an SI1 did not. I appreciate that she helped me find a diamond of good value, instead of steering me to the most expensive stones I was considering. I saved 33% by doing that. We had to resize the ring to a quarter size (which was unavoidable because ring size tools usually come in half sizes), but Whiteflash made the process easy and they were fast to return the ring. Pricewise, I found Whiteflash to be a good value. I was working with another jeweler who prides himself on being a good value. Yes, his diamonds were beautiful to look at, but the cut was not as good and the prices were the same. Since I was working with both jewelers remotely, I went Whiteflash because you could tell from their images that the cut is superb.
Leiter K, Massachusetts, USA
December 01, 2022
We just picked up the earrings and they look wonderful!
Melanie, Texas, USA
December 01, 2022
Great experience. Superb customer service through Becca, who not only answered all my concerns and questions about buying a diamond ring online, but continued to follow up with me to ensure my fiancée loved the ring and see if I had any other questions. I recommend Whiteflash to anyone who wants a high quality diamond without the markups and added expenses of a brick and mortar store.
André A, Texas, USA
November 30, 2022
The earrings look great! They have so much fire and sparkle! I appreciate all the help and support along the way.
Chris, California, USA

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