Easy and Flawless Buying Process
April 17, 2008

Easy and Flawless Buying Process

Thank you so much for making my decision an easy and flawless one. The ring is absolutely lovely. I am not really into big diamonds, and this one is perfect. The X-Factor diamond certainly sparkles, and in the sun the fire from it is amazing. I?ˆ™ll have to admit when I saw the pictures I was like ?ˆ?uh oh?ˆ? because they definitely did NOT do it justice. When I got to the FEDEX hub on Saturday I had to of course make sure my e-ring was in there, and it was! It is simply perfect. Not too big, not too small, and fits me perfect. My fianc?© didn?ˆ™t like the pave settings that I was looking at and when he saw this ring, he raised his eyebrows. He let me all of the decision making, but he likes it too, and he?ˆ™s even more happy that I?ˆ™m happy. It wasn?ˆ™t an easy process learning about diamonds that?ˆ™s for sure. I also want to say thank you to Vera too. You both responded really quickly to any questions I had, and were very polite. That means a lot in the customer service world. I work in a Call Center for UPS. Not being face to face with people and doing business over the phone is not always that easy. But you guys made it seem that you were right here with me. Thank you so much. I truly truly appreciate it
Genevieve, California, USA

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The perfect place to start your engagement ring journey.
May 08, 2026
Liza is great! This should be your first stop regardless if you're sure or unsure about the engagement ring you're looking for. You're about to switch out different diamond shapes to see how they look on particular settings. This was an extremely insightful experience. Liza is patient, transparent, and well knowledgeable about diamonds. This is a must stop on your engagement ring journey.
Syreeta L, Texas, USA
I loved the ring and she loved it too! :)
May 07, 2026
The staff was very helpful in providing information and feedback that assisted me in choosing my ring as well as quick response time to my emails.
Leandro V, Texas, USA
She said YES and loved the ring!
May 06, 2026
I set up the proposal on Monday afternoon and she said YES! She loved the ring! And everyone who has seen it on her or in pictures has had nothing but compliments. I can't wait for y'all to meet! Thank you again for all your help!
Andrew V, Texas, USA
I absolutely love it!!!! It's stunning. Everything I hoped it would be
May 05, 2026
There aren't enough stars for Liza and Whiteflash! Exceptional customer service, experience, and ring! I would recommend them to my closest friends and family. 10/10
Sarah S, Oregon, USA

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