Whiteflash has earned an A+
September 19, 2010

Whiteflash has earned an A+

I would like to take the time to sincerely thank everyone at Whiteflash that has helped me in the purchase process of my custom engagement ring. I did months of research trying to educate myself as much as possible before I bought the diamond. I remember calling Whiteflash for the first time on Memorial day, not even realizing it was a holiday because I had been so engulfed in research. I spoke with Debi, which at the time I did not know she was the CEO of Whiteflash. I think the fact that she was taking calls on a holiday weekend is testament to her devotion to Whiteflash and its customers. Initially, I was extremely hesitant to make such a large purchase from an online retailer, but I can now say that it was the absolutely the right decision. Not only was your staff courteous and helpful, but the prices that Whiteflash offered were simply unmatched by other retailers, online or in-store. Although we ran into a small hiccup with the engraving, I was very pleased with the way Chris, Vera, Kellie and Joe were able to work with me to come up with the best possible solution. They were prompt in response and always professional. I''''d also like to comment on the photography; Becca does a wonderful job. The pictures of the ring were simply amazing. As for the finished product...PERFECT. The princess ACA diamond is like nothing I have ever seen before. I will never forget taking the ring out of the Fed-Ex box and seeing all the dots of light beaming onto the roof of my car. I have since been in a few jewelery stores for appraisals and have compared the A CUT ABOVE stone against the stores best diamonds (both branded and non-branded). The ACA is the hands-down winner every time. Some of the people from the diamond forums and retail stores claim that these ""super-ideal"" cuts are all hype, but I wholeheartedly disagree in regards to the ACA. Direct quote from an independent appraiser upon picking up the ring for the first time, ""In my 33yrs of appraisals, this is one of the hottest, brightest stones I''''''''ve ever seen."" Most importantly, my fiance absolutely LOVES the ring. She is giddy with the fact that the ring is custom designed and that I actually picked out the center stone separately rather than purchasing a pre-set ring/stone. She receives compliments almost daily. I love the way her eyes are lit up when I catch her staring at it, or when a total stranger stops her to comment. I could not be happier. Whiteflash has earned an A+ all around. I am looking forward to working with everybody again when it comes time to purchase wedding bands. Thanks so much for turning a potentially stressful purchase into an enjoyable and educational experience!
Mark, New York, USA

RECENT REVIEWS

August 01, 2021
I purchased my custom engagement ring through Whiteflash after hearing about it from a friend who went through the process, and they exceeded my expectations. My fiancée was thrilled with the final product and it could not have been an easier process - all over phone and email. Becca was great to work with and was very responsive to all my questions and eased my mind about the process. The price was also lower than if I would have tried to get the same custom ring I wanted made through a local jeweler.
William L, California, USA
July 07, 2021
I proposed to my girlfriend and she was beyond stunned! Thank you again for all your help to make her ring one of a kind!! You took a stressful task and made it feel like a breeze.
Michael F, Texas, USA
March 24, 2021
She said yes and loves it !! It really is amazing, like it seems it should be worth way more !!
Owen C, Australia
October 20, 2020
Becca was absolutely fabulous. She was a pleasure to work with. Communication and response team were lightning fast and I got my diamond in record time. She was helpful in her opinions since buying a ring on line can be hard. Her attention to detail and answering all of my questions were impressive. Her comments about the diamond before I even saw it were spot on. I would recommend Whiteflash to anyone looking to purchase jewelry. Very happy! Thank you!
Lina F, Maryland, USA

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