Your Search Ends Here!!
December 02, 2010

Your Search Ends Here!!

Living in the heart of Manhattan means I am walking distance from New York?ˆ™s famed Diamond District and the flagship stores of Tiffany, Cartier and the rest. Over the course of several months I visited every single one of them to gaze at and consider countless engagement rings, and learn from dozens of jewelry consultants and salesmen. I compared all of this ?ˆ?field?ˆ? research to what I was finding online and advice from trusted friends who have been through the process. At the end of my journey, the only place I felt comfortable buying a diamond was at Whiteflash. They were extremely helpful, knowledgeable and patient with me. I knew what I wanted, which is a large part of the battle, and Traci helped me get it. She even provided me with an artist?ˆ™s rendering/photo-shop image of a custom setting I was curious about, before I had even purchased the center stone. I loved receiving the high-resolution photos of the diamond I selected before it was shipped, and Bob, Whiteflash?ˆ™s experienced gemologist, talked me through what I should look for in those images. When I finally did put my order through, the shipping process was seamless and it arrived discreetly packaged. I was still nervous when I opened the package, but when I finally saw that stone, all my fears evaporated and I was completely blown away. It is immensely more brilliant in person than in the photos and most importantly, my fianc?©e could not be happier. We both cannot stop looking at it! If you are reading this and are at the beginning, middle or even end of your engagement ring journey, save yourself some time and stress and just go straight to Whiteflash.
Justin B, Florida, USA

RECENT REVIEWS

Love it!
October 27, 2026
I just love my ring, it’s gorgeous!
Kim E, Pennsylvania, USA
It truly has been a Brilliant Diamond Buying Experience.
October 26, 2026
My mind was blown when I opened that beautiful little black box to find the shiniest diamond ever. It brought tears to my eyes. Not only was the diamond beyond my expectations, so was the treatment I have been given by your company. Your thoughtfulness and attention to my transaction has been a testament to the quality of your product and the professionalism of your company. In a world where customer service is at best lacking, you rank far and above your competition. Thank you and your staff so much for taking care of me every step of the way. It truly has been a "Brilliant Diamond Buying Experience".
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She loved it!
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Thank you so much for your help, she really loved the ring!
M A, Massachusetts, USA
A huge shout-out to Becca at Whiteflash, she was an absolute joy to work with!
October 15, 2026
Buying a stone for an engagement ring can easily feel overwhelming, but Becca made the entire process completely seamless and stress-free. She provided expert guidance and gave us complete confidence and assurance that we were choosing the exact right stone for us. From start to finish, Becca was remarkably responsive to all of my calls and emails, incredibly helpful, and brought such a warm, positive energy to the experience. We could not be happier with our decision. If you are looking for an exceptional, stress-free diamond buying experience, ask for Becca!
Jack H, California, USA