Excellent diamond, competitively priced, amazing craftsmanship, helpful staff, prompt delivery
October 25, 2011

Excellent diamond, competitively priced, amazing craftsmanship, helpful staff, prompt delivery

After about 5 years of dating I decided I was finally ready (both personally and financially) to propose to my girlfriend. Being a scientist, I decided to fully research the diamond buying process and looked into the specs of the diamond for the ring I wanted. I had narrowed it down to a few loose diamonds and I have to say that Whiteflash stood out among the rest. Not only did they carry the diamond I wanted (AGS 0, no visible inclusions, etc.), it was significantly cheaper than others and was easy to examine on their website (close-up pics, idealscope pics, pictures of its AGS certificate, etc.). After I chose the stone, the staff was very friendly in helping me choose settings (which were wonderfully crafted), send the payment over, and coordinate shipping. I received my ring hours before I had to jump on a plane and fly to vacation where I proposed to my now fianc?©e. Since then, I have been in touch about re-sizing the ring and purchasing wedding bands eventually. They are always prompt to respond and glad to help. I will definitely stick with them for any diamond jewelry I decide to purchase in the future.
Robert C., Pennsylvania, USA

RECENT REVIEWS

The bracelet was even more beautiful in person than I expected.
August 17, 2026
I had such a great experience working with Becca at Whiteflash! I was looking for a very specific pear-shaped lab diamond, and she was incredibly helpful, patient, and personable throughout the process. She took the time to answer all of my questions and sent me multiple photos and videos of the stone in different lighting so I could really assess it before making a decision. Although that particular pear ultimately wasn’t the right one for me, I ended up purchasing a stunning lab diamond tennis bracelet with Becca’s help. She went above and beyond to make sure we chose the right size for my small wrist, and the bracelet was even more beautiful in person than I expected. Her customer service didn’t stop after the purchase, either. I was having trouble figuring out the secure clasp when it arrived, and she quickly sent me a video walking me through exactly how to use it. The entire experience felt personal and never pushy. Becca genuinely seemed invested in helping me find pieces I would love rather than simply making a sale. I’ll absolutely be returning to Whiteflash for future purchases and would highly recommend working with her!
Lisa C, California, USA
My fiancée loves the ring and couldn't be happier.
August 16, 2026
I am located in Florida and completely satisfied with my experience in purchasing an engagement ring with Whiteflash. I mainly worked with Becca who is extremely knowledgeable and was patient with me while explaining certain differences. My fiancée loves the ring and couldn't be happier. I'd recommend using Whiteflash and you'll be in good hands with Becca!
Jon K, Florida, USA
I love my beautiful pendant!
August 15, 2026
I had a wonderful experience ordering a lab diamond pendant from Whiteflash. It can be stressful ordering a piece of jewelry without seeing it in person first, but Liza was extremely helpful and answered all of my questions. I had the necklace customized with a slightly thicker chain, lobster claw clasp, and extender. The final piece was exactly what I wanted and much better quality than I found in local stores. I absolutely recommend Whiteflash!
Laura W, Arizona, USA
Beautiful ring!
August 14, 2026
Wonderful experience from design consultations to getting the ring. The ring looked even better in person. Thanks again to Liza and team for everything.
Mahmoud B, Canada