Best purchase I ever made in my life!
November 07, 2011

Best purchase I ever made in my life!

Skepticism and internet purchases go hand in hand. After spending countless hours and weekends in brick and mortal jewelry dealers, I decided to do further research on the internet. I knew I wanted an ideal cut diamond for maximum brilliance. Although I was not concerned about the price, I did want to make sure that my purchase was an excellent investment. I read countless threads on forums of experiences people have had with brand name competitors. I then decided that I was better off looking for loose diamonds rather than going with a brand name. While researching how to buy loose diamonds, I came across a Whiteflash customer who had a story similar to mine. They knew what they wanted, but they just couldn't find what they were looking for, that is until they came across Whiteflash. I visited the Whiteflash website. Their designs were unique and quite appealing. The thing they had going for them was their photo presentation and how easy it seemed to navigate their website. What they had going against them was that my most likely option was to order a product from them over the internet, and return it if I didn't like it. It seemed like a high investment in time. But there was something about the website, how clearly my questions were answered over the phone and the professionalism I received when I called that enabled me to take the step and purchase from Whiteflash.com. When I received my package, I was impressed by the sheer size of the box. I only ordered earrings and there was this package that could hold a giant school binder. I understood why that package was so big when I opened it. Whiteflash just doesn't specialize in diamond cutting. They specialize in perfecting a final and a high quality presentation. I was more than impressed. This was not just the best internet purchase I have ever made. It was the best purchase I have ever made in my life. I was extremely satisfied with the process from beginning to finish. You WILL NOT be disappointed with Whiteflash. I get compliments all the time on my earrings. And I am more than happy to tell my story when people ask me what in the world is Whiteflash.
Charlie F, California, USA

RECENT REVIEWS

She really liked the ring! The size is perfect too.
June 23, 2025
Excellent service — they helped me remotely choose a diamond and an engagement ring. They offered alternative options, sent extra photos and videos, and answered all my questions. Everything was handled professionally and with care — no pushing. They also assisted with delivery and customs procedures in the destination country (Portugal, in my case). Special thanks to Becca.
Timofei K, Portugal
The ring came out perfect, I love the sparkle!
June 18, 2025
Becca was amazing to work with in picking out my engagement ring! She answered all of my questions and made it such an easy process.
Ivan G, California, USA
The ring is absolutely stunning. I’m so grateful to have worked with Becca and Whiteflash.
June 16, 2025
I worked with Becca at Whiteflash to purchase a ring for my 25th wedding anniversary, and the entire experience was exceptional. Becca is truly amazing. I was quite indecisive and changed my mind several times, but I didn’t feel rushed or pushed toward a more expensive option. She gave me space to think, answered all my questions, and made sure the decision was completely mine. Becca also sent me several pictures and videos, which were super helpful in making comparisons and narrowing down my choices. The entire process was seamless, and to top it off, the ring arrived earlier than scheduled—an unexpected and very welcome surprise! Whiteflash professionalism, transparency, and commitment to customer satisfaction truly stood out. I can’t recommend them highly enough!
Deborah H, North Carolina, USA
I just picked up the ring Tuesday and I have to say, it is better than I could have ever imagined!
June 13, 2025
When I opened up the ring box I was shocked as to how perfect it looked. The whole process with you and your team was so seamless and you were so helpful the entire way through. I truly appreciate everything you have done for this big step in my life and am so happy that I found Whiteflash! Thank you for all of your help!
Austin P, Texas, USA

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