Can
December 15, 2011

Can't go wrong!

I had spent a lot of time researching diamonds online, and had narrowed my choices down to a few vendors. In the end I went with Whiteflash.com and I have absolutely no regrets, and nothing but positive things to say about this company. I had first registered on their site, and had a few stones saved for future reference when I received a call from Traci at Whiteflash. All I can say is that from day one I felt like a VIP. There was no pressure at any point to purchase during the process. She looked at the stones on my list, and had a personal recommendation, and then had a gemologist examine each one to determine which ones showed as the whitest, since they were all in the same color class. She then sent me close-up photos of the finalists with a recommendation again. Every staff member from Whiteflash was quick to reply, either by email or phone, Traci even allowed me to call on off days and would answer my emails during her thanksgiving holiday as well! I asked a ton of questions throughout the buying process, and felt very comfortable the entire way. They even arranged to ship the wedding band to me directly, and then had the engagement ring ship to a different city where I was planning to vacation and propose, even arranging it so a friend of mine could pickup the ring from FedEx. I highly recommend Traci and Whiteflash, and if there are any other jewelry needs I won't hesitate to call upon them again. I ended up with a 1.5 carat AGS triple-0 A Cut Above round brilliant, in the platinum Harmony pave setting, and it's like a flashlight on my fianc?©es finger. She can't take her eyes off it anywhere we go. I had them change the clasp on the setting so that it was exactly what we wanted as well. For any Canadians out there with any reservations about ordering online south of the border, don't hesitate, there are no brokerage fees, just HST collected when picked up at FedEx, and you will not find these quality of cuts easily, and definitely not for their prices. Needless to say, I easily give Whiteflash 5 stars.
Peter B, Canada

RECENT REVIEWS

The earrings are beautiful.
March 10, 2026
I recently bought a pair of custom diamond precision lab earrings from Whiteflash, assisted by Michelle. She provided excellent service, and set me up with diamond studs that reflected all my criteria. She was knowledgeable, and I am very satisfied with my purchase.
Sharon T, Illinois, USA
Much easier experience than when I last bought a diamond 30 years ago. 🤣
March 02, 2026
Great diamond for the price, Becca was very helpful, shipping and pickup were painless.
Andy K, Texas, USA
Whiteflash has earned a lifelong customer!
February 26, 2026
From the very first contact the entire team was beyond helpful. This was truly a first class experience. The communication throughout the entire buying process was unlike anything I've experienced. Now to the important part. The jewelry I purchased was of the highest quality. I was actually stunned at how incredible their tennis bracelet was. The diamonds were beautiful with fantastic light performance. The hardware was a step up from anything else I've seen. Completely satisfied with their value. It is just not worth to try and save a small amount by looking for budget alternatives. I would not hesitate to make a purchase here again and plan on doing so.
William H, Utah, USA
Whiteflash Diamonds and Jewelry are a truly exceptional organization.
February 23, 2026
Their GIA Gem specialist Liza is real professional who walked me through each step in selecting the perfect diamond for our 25th wedding anniversary. She provided detailed specifications, videos and experienced recommendations that made my selection process easy. Once I made my selection the Whiteflash customer service team expedited delivery of my diamond. I couldn't be happier with my diamond, thank you Whiteflash for making my special occasion memorable!
John W, Florida, USA

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