Can
December 15, 2011

Can't go wrong!

I had spent a lot of time researching diamonds online, and had narrowed my choices down to a few vendors. In the end I went with Whiteflash.com and I have absolutely no regrets, and nothing but positive things to say about this company. I had first registered on their site, and had a few stones saved for future reference when I received a call from Traci at Whiteflash. All I can say is that from day one I felt like a VIP. There was no pressure at any point to purchase during the process. She looked at the stones on my list, and had a personal recommendation, and then had a gemologist examine each one to determine which ones showed as the whitest, since they were all in the same color class. She then sent me close-up photos of the finalists with a recommendation again. Every staff member from Whiteflash was quick to reply, either by email or phone, Traci even allowed me to call on off days and would answer my emails during her thanksgiving holiday as well! I asked a ton of questions throughout the buying process, and felt very comfortable the entire way. They even arranged to ship the wedding band to me directly, and then had the engagement ring ship to a different city where I was planning to vacation and propose, even arranging it so a friend of mine could pickup the ring from FedEx. I highly recommend Traci and Whiteflash, and if there are any other jewelry needs I won't hesitate to call upon them again. I ended up with a 1.5 carat AGS triple-0 A Cut Above round brilliant, in the platinum Harmony pave setting, and it's like a flashlight on my fianc?©es finger. She can't take her eyes off it anywhere we go. I had them change the clasp on the setting so that it was exactly what we wanted as well. For any Canadians out there with any reservations about ordering online south of the border, don't hesitate, there are no brokerage fees, just HST collected when picked up at FedEx, and you will not find these quality of cuts easily, and definitely not for their prices. Needless to say, I easily give Whiteflash 5 stars.
Peter B, Canada

RECENT REVIEWS

A huge shout-out to Becca at Whiteflash, she was an absolute joy to work with!
October 15, 2026
Buying a stone for an engagement ring can easily feel overwhelming, but Becca made the entire process completely seamless and stress-free. She provided expert guidance and gave us complete confidence and assurance that we were choosing the exact right stone for us. From start to finish, Becca was remarkably responsive to all of my calls and emails, incredibly helpful, and brought such a warm, positive energy to the experience. We could not be happier with our decision. If you are looking for an exceptional, stress-free diamond buying experience, ask for Becca!
Jack H, California, USA
Super thankful to the Whiteflash team.
October 14, 2026
I worked with Becca and she made the process really easy. When the diamond came in she sent photos and videos so I could see exactly what I was getting and answered all the questions I had. Whiteflash sets an incredibly high bar for quality. You can't go wrong!
Esdras E, Illinois, USA
An excellent experience!!
October 12, 2026
Everything was excellently organized on your end, and we are very happy we chose you!!! Thank you!!! High quality and customer service !!!
Vladimir T, Texas, USA
I had a great experience purchasing a diamond pendant from Whiteflash.
October 09, 2026
Becca was extremely helpful throughout the process. She took the time to understand what I was looking for, provided thoughtful recommendations, and helped me compare several diamonds without any pressure to spend more. I ultimately chose a 0.74ct A CUT ABOVE diamond, and I’m very happy with the result. The diamond is beautiful, and its brilliance exceeded my expectations. I really appreciate Becca’s professionalism and guidance. Highly recommended!
Makoto, California, USA