WhiteFlash is the ideal diamond purchasing experience!
January 11, 2012

WhiteFlash is the ideal diamond purchasing experience!

I started my diamond buying experience like any normal guy - I went to the name brand jewelry stores and examined different rings/settings/bands/etc. to learn about the classic 4 C's. In these retail environments, I wasn't very impressed with the quality, value, selection, or customer service. I found WhiteFlash.com while learning more about diamonds online and was immediately impressed with the depth of the inventory. Traci Arneson was my sales consultant to guide me through the process. Traci is an invaluable resource for newbie ring buyers ?ˆ“ she can easily explain the differences between products, happily working around my schedule (taking my calls at 9pm EST and later), explaining the process, and taking special photos of both solitaries and settings for me when requested. Traci offered a relaxed, no-pressure consultation and listened to what I wanted. When I was in between three solitaires, Traci had high resolution photos taken of all three diamonds by the next morning. These photos alone settled which diamond I purchased for the engagement ring. Traci also recommended a nice wedding set that nicely complemented the diamond. Best of all, WhiteFlash delivered the ring earlier than expected, even during the holiday season! Buying a ring can be a scary, expensive experience ?ˆ“ however, WhiteFlash has made streamlined the process to provide value and feel confident about the purchase. People?ˆ™s commentary on the engagement ring only proves it! Cheers to Traci!
Marco S, Rhode Island, USA

RECENT REVIEWS

It's beautiful and we love it!
June 30, 2025
Perfect match with the engagement ring. Thank you.
Dane F, Australia
She really liked the ring! The size is perfect too.
June 23, 2025
Excellent service — they helped me remotely choose a diamond and an engagement ring. They offered alternative options, sent extra photos and videos, and answered all my questions. Everything was handled professionally and with care — no pushing. They also assisted with delivery and customs procedures in the destination country (Portugal, in my case). Special thanks to Becca.
Timofei K, Portugal
The ring came out perfect, I love the sparkle!
June 18, 2025
Becca was amazing to work with in picking out my engagement ring! She answered all of my questions and made it such an easy process.
Ivan G, California, USA
The ring is absolutely stunning. I’m so grateful to have worked with Becca and Whiteflash.
June 16, 2025
I worked with Becca at Whiteflash to purchase a ring for my 25th wedding anniversary, and the entire experience was exceptional. Becca is truly amazing. I was quite indecisive and changed my mind several times, but I didn’t feel rushed or pushed toward a more expensive option. She gave me space to think, answered all my questions, and made sure the decision was completely mine. Becca also sent me several pictures and videos, which were super helpful in making comparisons and narrowing down my choices. The entire process was seamless, and to top it off, the ring arrived earlier than scheduled—an unexpected and very welcome surprise! Whiteflash professionalism, transparency, and commitment to customer satisfaction truly stood out. I can’t recommend them highly enough!
Deborah H, North Carolina, USA

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