WhiteFlash is the ideal diamond purchasing experience!
January 11, 2012

WhiteFlash is the ideal diamond purchasing experience!

I started my diamond buying experience like any normal guy - I went to the name brand jewelry stores and examined different rings/settings/bands/etc. to learn about the classic 4 C's. In these retail environments, I wasn't very impressed with the quality, value, selection, or customer service. I found WhiteFlash.com while learning more about diamonds online and was immediately impressed with the depth of the inventory. Traci Arneson was my sales consultant to guide me through the process. Traci is an invaluable resource for newbie ring buyers ?ˆ“ she can easily explain the differences between products, happily working around my schedule (taking my calls at 9pm EST and later), explaining the process, and taking special photos of both solitaries and settings for me when requested. Traci offered a relaxed, no-pressure consultation and listened to what I wanted. When I was in between three solitaires, Traci had high resolution photos taken of all three diamonds by the next morning. These photos alone settled which diamond I purchased for the engagement ring. Traci also recommended a nice wedding set that nicely complemented the diamond. Best of all, WhiteFlash delivered the ring earlier than expected, even during the holiday season! Buying a ring can be a scary, expensive experience ?ˆ“ however, WhiteFlash has made streamlined the process to provide value and feel confident about the purchase. People?ˆ™s commentary on the engagement ring only proves it! Cheers to Traci!
Marco S, Rhode Island, USA

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We cannot thank you enough for creating her perfect ring!
October 01, 2026
Thank you so so much! We are beyond thrilled with the ring we had custom designed by your company. I do not have enough words of gratitude and pure joy I have for what you and Whiteflash were able to create from her inspiration photos. We are so grateful to have found you.
Renne L, California, USA
I had an outstanding experience working with Whiteflash for my recent purchase.
September 29, 2026
Becca was exceptionally knowledgeable, patient, and helpful throughout the entire process of selecting both the diamond and the ring setting. The final product is stunning, and my wife loves it! Highly recommend Whiteflash for anyone looking for exceptional quality and customer service.
Mohsen, California, USA
Becca and the Whiteflash team were amazing to work with!
September 26, 2026
Throughout the entire engagement ring purchasing process, Becca was very responsive and informative, helping explain all the little details and decisions to consider. She made the process smooth and enjoyable, and everyone was incredibly friendly along the way.
Matthew B, Texas, USA
The ring is perfect, exactly what I was looking for, she loved it!
September 24, 2026
Thanks to you and your team for making the entire process smooth and painless; I really appreciate the thoughtful and secure packaging as well, it was a nice touch that goes a long way. Excellent service from start to finish. Michelle was extremely communicative, and answered any and all questions I had related to my online order with a cheerful and professional demeanor. The ring was beautiful, delivered timely, and thoughtfully packaged. They made the whole process extremely easy and kept me updated every step of the way. I would not hesitate to buy from this team again!
Justin C, California, USA