Complete success buying from Whiteflash!
December 17, 2012

Complete success buying from Whiteflash!

I have recently bought a solitaire diamond engagement ring from Whiteflash, which was a complete success! I live in Australia, I am a veteran online shopper for shoes, clothes, but never a diamond ring. So when my husband wanted to buy me a diamond ring for our 20th anniversary, we went to the Tiffany, only found out that it would cost nearly $50,000 for the kind of diamond I wanted, of course it was a bit too expensive. I searched online and came across quite a few online sellers. After an extensive research, I decided to buy it from Whiteflash. The consultant who helped me through the whole process is Traci. Since I am not living in the U.S., I was quite nervous in the beginning. Traci was patient and professional, never pushy in her approach, which eased my nerves gradually. Since wee were travelling to Los Angeles, I decided to make the purchase and pick it up on the day we arrive. There was a lot of organizing and coordinating on Traci's part, and I was anxious, praying that nothing would go wrong, and nothing did. When I picked up the ring from FedEx depot, I put it on my finger straight away, admiring it constantly, it was the most sparkly diamond I've ever seen. After checking in to the hotel, we wandered to Rodeo Drive to see the most famous shopping street in LA. I went into two jewelry shops to have a diamond checked out, both of them said it was not the diamond on the GIA certificate which came with the diamond. I was shocked, and called Whiteflash about the issue. It was the weekend, Debi, the person who answered the phone assured me that such situation had never happened during the 12 years they are in business, and I should have nothing to worry about if there was a problem, they would take care of everything. She then followed up with an email, assuring me that their operation manager will be in touch with me. Early on Monday morning, Vera called, she assured me again, with 100% confidence that there was no problem with my purchase, due to their every stringent procedure and security control, and recommended me to go to an independent jewelry appraiser to have the ring appraised. We went to two very reputable appraisers and guess what? The diamond was perfect, exactly the one on the GIA certificate. I am so glad that I bought my ring from Whiteflash, with less than half of the price, I got a better diamond than the ones I check at Tiffany, and thank you Traci, Debi and Vera for helping me all the way.
Cincy Y., Australia

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My experience with Whiteflash was incredible!
December 23, 2025
From day one, Becca helped me out with the process. I was able to get in touch with her over email and on the phone. She is very patient, explained everything so well, and took the stress out out of the process. She remained in touch throughout and kept me updated. She was very helpful with the stone and ring selection and sent really good pictures and videos of the stone once it was brought in by them. The ring I selected was originally meant for a round stone (and I wanted an oval), and she was quickly able to check for me if that request could be accommodated by the ring-maker. As for the website itself, the experience there was great as well. The filters present on the site for searching stones are great, and I was easily able to narrow down my selection to a handful of stones after I did my research on diamonds (which btw, I would highly recommend - it is pretty cool to know all these cool details about diamonds). The service (aside from Becca) was also very great. They were patient and helped me process my payment through my preferred method.
Sumit B, North Carolina, USA
It was a pleasure working with Becca and the Whiteflash team to design the perfect engagement ring for me and my fiancé!
December 23, 2025
Becca was great answering any questions I had and providing photos and videos of the diamonds that I was interested in. Every diamond that they showed me was gorgeous and I ended up picking a 2.09ct from their precision lab. They held it for me with a $1k refundable deposit while we were discussing a custom ring. They were very patient with me as I changed the ring design a few times and worked with me until I was 100% happy with the design! After paying for the diamond and ring, it took a little over 4 weeks. It came with a Cherry Wood Ring Box, which is a little on the bigger side, and nice packaging, including all of the diamond certifications. I would highly recommend Whiteflash! The actual diamond/ Ideal-scope/ASET/and Actual Hearts images/videos of their vetted diamonds basically guarantee you'll get a high performance round diamond (if that's what you're going for)!
Tim T, Washington, USA
A special ring for my wife to celebrate our 50th anniversary.
December 20, 2025
I contacted Michelle at Whitefish who had previously rendered excellent service to me in picking diamond earrings for my wife. Happily, Michelle was still there and happily she helped me immensely in sorting through diamond options and picking the right one. My wife was absolutely thrilled with the ring she got. The service from Whiteflash was outstanding with marvelous packaging and secure delivering. Can't recommend them strongly enough.
Dennis K, Illinois, USA
Whiteflash is the place to go!
December 19, 2025
My jewelry arrived on Wednesday. Really nice. Thanks to Becca for outstanding service!
Siri O, Norway

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