Whiteflash stands out from all the other vendors
October 28, 2014

Whiteflash stands out from all the other vendors

I guess everyone comes here for one thing - an e-ring. WF, in my opinion, stands out from all the other vendors (High Performance, Good Old Gold, Brian Gavin) because..... 1) WF offers a Lifetime trade up with no established minimum price increase. Sometimes you need to double the value of diamond at other retailers to be eligible for trade up. 2) Ease of exchanges / return policy. 30 days is great, especially when you change your mind as much as me :x! 3) Customer service - everyone works hard to earn your trust. I worked with my diamond consultant for quite a while. She really helped me and gave me (honest) feedback throughout the entire purchasing process. It was a pleasure speaking with her as I never felt rushed on the phone and I could tell she took a genuine interest in getting exactly what I wanted with the e-ring. In the end, I got a good price compared to other online vendors for the same diamond.
Justin, California, USA

RECENT REVIEWS

We are delighted with it.
July 27, 2026
And also there was excellent feedback and information from accounts and logistics also. Overall very happy with the service. It's simply above and beyond what is available in Ireland.
Neil M, Ireland
The ring is absolutely stunning!
July 27, 2026
I just received my ring, and it’s even more incredible in person. I can’t stop admiring it! The ring is absolutely stunning, but what truly made this special was you, Becca. Your communication, responsiveness, and customer service were simply the best from start to finish. Thank you for making such an important moment so memorable. We couldn’t be happier!
Brenda S, Mexico
Thanks Michelle and Whiteflash!
July 24, 2026
My engagement journey was really difficult; initially I bought the diamond from Whiteflash but I wanted a hometown jeweler to make the setting. Two jewelers later and DAYS to go before I had to leave for the proposal I received the ring back from Whiteflash-they made the setting with an incredibly tight turnaround. QC and the design was absolutely on point. She was over the moon to get and wear her “prize”. I couldn’t have done any of this without Michelle acting quickly to make this all happen. Definitely tense situation on my end but Whiteflash made everything happen. And does this diamond perform-the video says more than I could.
Kevin S, Virginia, USA
The diamond earrings I purchase for my wife’s birthday came out beautiful.
July 22, 2026
I was on the fence about sizing and design, but Jennifer was very patient and helped me through the whole decision process. Excellent product and even better customer service. Whiteflash is exceptional at what they do.
Joshua B, Massachusetts, USA