Hearts & Arrows - Cost, Quality and Time, you really can have all three.
April 16, 2010

Hearts & Arrows - Cost, Quality and Time, you really can have all three.

We couldn't be happier with the shopping experience, and Traci's advice on selecting the perfect diamond was well perfect! I can't believe how much sparkle it has. We were sitting in our living room, and the sunlight was reflecting off the diamond on the ceiling of our living room. It was like a kaleidoscope!!! Comparing the quality and cost versus anything locally was not even close (I'm talking thousands cheaper). Even when comparing to places like costco which I though had decent price/quality combo they were beat hands down. A buddy also purchased his engagement ring from WF, and the local appraisal came in at double! I've told all my friends about WF, and how awesome the whole operation is. One well oiled machine.
Tate Y, Canada

RECENT REVIEWS

The proposal went great! She said yes, and absolutely loved the ring!
May 27, 2025
I had an outstanding experience working with Becca at Whiteflash! She was incredibly helpful, professional, and brought a great sense of humor to the process—which helped ease the nerves of picking out such an important piece. I was on a tight timeline before flying to Pittsburgh to propose, and Becca went above and beyond to help me find the perfect engagement ring and have it ready that same day. What really stood out was her personal touch—she even followed up via email to check in and see how the proposal went. That level of care and attention made the entire experience feel truly special. Thanks to her, everything went perfectly. I highly recommend Becca for anyone looking for exceptional service and a genuinely enjoyable jewelry-buying experience.
Ricardo S, Texas, USA
We both couldn’t stop staring at the ring; it was the perfect sparkler for such a magical moment.
May 23, 2025
I just have to say how thrilled we are with the custom setting and that A Cut Above diamond. The fire sparkle truly took my breath away, and the pave band makes it look so much bigger. I actually took the ring with me on a trip to Shika Snow Mountain in Yunnan, China. At the summit, with eight other peaks all around us, I proposed to me girlfriend and she said yes! We both couldn’t stop staring at the ring; it was the perfect sparkler for such a magical moment. Thank you for bringing our vision to life. Your craftsmanship and attention to detail made this ring unforgettable.
Jiawei L, California, USA
She said yes!
May 23, 2025
The proposal went without a hitch and she loved the ring! I appreciate all your help through this process as you really made this seamless. Thank you once again!
Erik S, Texas, USA
She loves it … and the spacer too!!
May 22, 2025
My goodness, it’s stunning — of course in bright sunshine — but I mean even in low light, they capture it all … The eternity just brings out the cut of both the solitaire and the eternity itself. Thank you immensely for all your help in the entire process … and can’t wait till the next one!
Richard K, Illinois, USA

Be Inspired By Our Designer Engagement Rings

Find the perfect Designer Ring for your special diamond by clicking the links below, and let us build the ultimate ring for the love of your life!
FIND DIAMONDS FIND JEWELRY
GO TO MY CART CONTINUE SHOPPING PROCEED TO CHECKOUT FIND DIAMONDS FIND JEWELRY
COMPARE REMOVE ALL FIND MORE DIAMONDS
COMPARE REMOVE ALL FIND MORE JEWELRY
COMPARE REMOVE ALL FIND MORE DIAMONDS