WhiteFlas = WOW
May 23, 2011

WhiteFlas = WOW

I will try to keep this short and brief. WF was wonderful. Below are all the reasons to shop with WhiteFlash 1) Selection - Have a lot of In-House (ACA, ES, PS) diamonds you can choose from. They also have Virtual Selection diamonds that you can ship to WF for them to analyze 2) Information - They have ASET and Idealscope images for all their diamonds so you can tell how well the diamond performs in terms of light return. Even if the certificate (AGS, GIA) states that its Excellent, their may stil be light leakage. Its BEST to always get images taken before you make one of the largest purchase of your life. 3) No Drop Ship for Virtual Selection Diamonds- Unlike Blue Nile, they actually have the stone brought in and analyzed by their gemologist. 4) See Diamond Before You Buy - Unlike Blue Nile, you can actually go to Houston and see your diamond (and compare to their In House Diamond) before you buy 5) Price - Very reasonably for fine jewelry. Actually, one of the lowest for what you are getting (about 30% cheaper then B&M and 60% cheaper then Tiffany for the same/superior quality) 6) Tax Free - if shipped out of Texas 7) Lifetime Buyup/ One Year Buyback policy 8) Customer Service - Great customer service and a pleasure to work with.
Khiem N, Texas, USA

RECENT REVIEWS

A huge shout-out to Becca at Whiteflash, she was an absolute joy to work with!
October 15, 2026
Buying a stone for an engagement ring can easily feel overwhelming, but Becca made the entire process completely seamless and stress-free. She provided expert guidance and gave us complete confidence and assurance that we were choosing the exact right stone for us. From start to finish, Becca was remarkably responsive to all of my calls and emails, incredibly helpful, and brought such a warm, positive energy to the experience. We could not be happier with our decision. If you are looking for an exceptional, stress-free diamond buying experience, ask for Becca!
Jack H, California, USA
Super thankful to the Whiteflash team.
October 14, 2026
I worked with Becca and she made the process really easy. When the diamond came in she sent photos and videos so I could see exactly what I was getting and answered all the questions I had. Whiteflash sets an incredibly high bar for quality. You can't go wrong!
Esdras E, Illinois, USA
An excellent experience!!
October 12, 2026
Everything was excellently organized on your end, and we are very happy we chose you!!! Thank you!!! High quality and customer service !!!
Vladimir T, Texas, USA
I had a great experience purchasing a diamond pendant from Whiteflash.
October 09, 2026
Becca was extremely helpful throughout the process. She took the time to understand what I was looking for, provided thoughtful recommendations, and helped me compare several diamonds without any pressure to spend more. I ultimately chose a 0.74ct A CUT ABOVE diamond, and I’m very happy with the result. The diamond is beautiful, and its brilliance exceeded my expectations. I really appreciate Becca’s professionalism and guidance. Highly recommended!
Makoto, California, USA