Simply Awesome!
July 07, 2011

Simply Awesome!

Thanks to WhiteFlash, my girl friend (now as my fiancée) just loves the engagement ring I bought from WhiteFlash! I had planned to purchase the engagement ring from BlueNile or JamesAllen, but I ended up with WhiteFlash. Why? 1. WhiteFlash offers better price than that BlueNile for the range of diamonds I want to purchase. 2. WhiteFlash provides more diamond choices than JamesAllen, at least from my purchase experience. 3. WhiteFlash offers the IdealScope and Asset pictures of a diamond stone, which gave me a much better understanding of the cut quality of the stone. Its website also provides a comparison tool for customers to compare different stones. 4. The heart&arrow (marked as "A CUT ABOVE" by WhiteFlash) stones are offered by WhiteFlash, but not by BlueNile. Although BlueNile offers its signature ideal cut, but it turned out the "A CUT ABOVE" offered by WhiteFlash looks more brilliant. (I have a friend who purchased a stone with the signature ideal cut from BlueNile, and comparing it with the "A CUT ABOVE" stone I purchased, we agreed that the stone from WhiteFlash looks more shiny and brilliant) 5. The customer service is excellent, and the representatives are really knowledgeable in helping you decide which stone and the ring setting to purchase within your budget. In addition, the representatives are quite patient with answering all your questions, even some "stupid" questions I would not have asked right now :-) 6. WhiteFlash will show you the pictures of the finished ring before shipping it out. So if you don't like it, you have another chance to pick another one to avoid any trouble you have to go through to return the ring. In short, WhiteFlash has excellent customer service, a wide choice of stones that suffice your need with very competitive prices, a "A CUT ABOVE" selection of diamonds that are guaranteed to be loved, and a number of ring settings of different styles!
C M, Connecticut, USA

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A huge shout-out to Becca at Whiteflash, she was an absolute joy to work with!
October 15, 2026
Buying a stone for an engagement ring can easily feel overwhelming, but Becca made the entire process completely seamless and stress-free. She provided expert guidance and gave us complete confidence and assurance that we were choosing the exact right stone for us. From start to finish, Becca was remarkably responsive to all of my calls and emails, incredibly helpful, and brought such a warm, positive energy to the experience. We could not be happier with our decision. If you are looking for an exceptional, stress-free diamond buying experience, ask for Becca!
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October 14, 2026
I worked with Becca and she made the process really easy. When the diamond came in she sent photos and videos so I could see exactly what I was getting and answered all the questions I had. Whiteflash sets an incredibly high bar for quality. You can't go wrong!
Esdras E, Illinois, USA
An excellent experience!!
October 12, 2026
Everything was excellently organized on your end, and we are very happy we chose you!!! Thank you!!! High quality and customer service !!!
Vladimir T, Texas, USA
I had a great experience purchasing a diamond pendant from Whiteflash.
October 09, 2026
Becca was extremely helpful throughout the process. She took the time to understand what I was looking for, provided thoughtful recommendations, and helped me compare several diamonds without any pressure to spend more. I ultimately chose a 0.74ct A CUT ABOVE diamond, and I’m very happy with the result. The diamond is beautiful, and its brilliance exceeded my expectations. I really appreciate Becca’s professionalism and guidance. Highly recommended!
Makoto, California, USA