The only choice for online diamond purchases!
December 19, 2011

The only choice for online diamond purchases!

Prior to coming to whiteflash, I purchased an engagement ring diamond at another website. This website was accredited and highly recommended. We were looking for top-notch diamonds with a budget close to mid 5-figures. The diamonds we were looking at where all ideal cut and high quality stones. Still, the diamond from the other site turned out to be murky and not very shiny (even though it looked perfect on paper). After that experience, I decided to reach out to Whiteflash based on a very positive customer-service experience I had with them a few months back. The difference with Whiteflash is they personally hold a lot of inventory on-hand. It seems like all of their ACA ("a cut above") and expert selection diamonds are available in the store. All of these diamonds are personally checked by their staff to make sure they not only meet but exceed all expectations. The stone we received was amazing and much better than anything I've seen in any local stores. Many people advice against shopping for diamonds online, but I would have simply not found anything close to this in our local area. In addition, Whiteflash's customer service was outstanding throughout the entire process and I received several emails from both my sales rep and their CEO throughout the process. They even went so far as to let me customize the setting/ring since I wanted something very specific that they didn't have on their site. Overall this has been an A+ experience and I have already recommended the site to many of my friends. I wouldn't hesitate to recommend any of their ACA and Expert selection diamonds and am confident that they are of better quality than anything else you'll find. We look forward to coming back to Whiteflash for our wedding bands in a few months :)
Alex M, New Jersey, USA

RECENT REVIEWS

Much easier experience than when I last bought a diamond 30 years ago. 🤣
March 02, 2026
Great diamond for the price, Becca was very helpful, shipping and pickup were painless.
Andy K, Texas, USA
Whiteflash has earned a lifelong customer!
February 26, 2026
From the very first contact the entire team was beyond helpful. This was truly a first class experience. The communication throughout the entire buying process was unlike anything I've experienced. Now to the important part. The jewelry I purchased was of the highest quality. I was actually stunned at how incredible their tennis bracelet was. The diamonds were beautiful with fantastic light performance. The hardware was a step up from anything else I've seen. Completely satisfied with their value. It is just not worth to try and save a small amount by looking for budget alternatives. I would not hesitate to make a purchase here again and plan on doing so.
William H, Utah, USA
Whiteflash Diamonds and Jewelry are a truly exceptional organization.
February 23, 2026
Their GIA Gem specialist Liza is real professional who walked me through each step in selecting the perfect diamond for our 25th wedding anniversary. She provided detailed specifications, videos and experienced recommendations that made my selection process easy. Once I made my selection the Whiteflash customer service team expedited delivery of my diamond. I couldn't be happier with my diamond, thank you Whiteflash for making my special occasion memorable!
John W, Florida, USA
Love it!
February 13, 2026
Just gorgeous - thanks!!!!
Christine F, Michigan, USA

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