Cut is king and you guys have the optimal cut, I will never settle for less.
May 14, 2021

Cut is king and you guys have the optimal cut, I will never settle for less.

I am very patiently waiting for my jeweller to re-open from our latest COVID restrictions, but I know it will look amazing once it is set into my band. My old diamond was not great on many levels. It was bigger but it always looked dark. Now I know that cut is king and you guys have the optimal cut, I will never settle for less. I am really pleased with this purchase. The special tweezers and polishing cloth are also a nice touch. I would definitely return to White Flash in the future. Thank you so much for making this purchase a pleasant one.
Kamal P, Canada

RECENT REVIEWS

It truly has been a Brilliant Diamond Buying Experience.
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My mind was blown when I opened that beautiful little black box to find the shiniest diamond ever. It brought tears to my eyes. Not only was the diamond beyond my expectations, so was the treatment I have been given by your company. Your thoughtfulness and attention to my transaction has been a testament to the quality of your product and the professionalism of your company. In a world where customer service is at best lacking, you rank far and above your competition. Thank you and your staff so much for taking care of me every step of the way. It truly has been a "Brilliant Diamond Buying Experience".
Susan D, California, USA
A huge shout-out to Becca at Whiteflash, she was an absolute joy to work with!
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Buying a stone for an engagement ring can easily feel overwhelming, but Becca made the entire process completely seamless and stress-free. She provided expert guidance and gave us complete confidence and assurance that we were choosing the exact right stone for us. From start to finish, Becca was remarkably responsive to all of my calls and emails, incredibly helpful, and brought such a warm, positive energy to the experience. We could not be happier with our decision. If you are looking for an exceptional, stress-free diamond buying experience, ask for Becca!
Jack H, California, USA
Super thankful to the Whiteflash team.
October 14, 2026
I worked with Becca and she made the process really easy. When the diamond came in she sent photos and videos so I could see exactly what I was getting and answered all the questions I had. Whiteflash sets an incredibly high bar for quality. You can't go wrong!
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Everything was excellently organized on your end, and we are very happy we chose you!!! Thank you!!! High quality and customer service !!!
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