It
January 12, 2023

It's been a wild but fantastic rollercoaster ride searching for a diamond.

A great big thank you to Liza who helped finalize it all before 2023! During our first day of ring shopping together, we stumbled across a ring design that blew my fiancée away. She initially thought she wanted a solitaire princess cut diamond but changed her mind as soon as the ring was put on. The whole experience was magical for her, the shop assistant and food that followed afterwards. It seemed like no other ring would be able to top that memorable experience as well as the ring itself. We visited Hutton Garden's afterwards but there would be no real comparison. To cut the story shorter, after spending many weeks reading and searching on various diamond websites, I ultimately came to Whiteflash as a company repeatedly recommended by many. Liza was extremely patient with me while I asked lots of questions. She allowed me to compare multiple diamonds in video and gave me fantastic advice on which diamond she felt would offer the most fire/brilliance etc depending on the cut and size. The whole experience has been so fantastic that I have enjoyed sharing Whiteflash to friends, family and even strangers at an airport (much to the amusement of my fiancée). It's safe to say that Whiteflash was able to blow away both of our previous expectations. My fiancée loves how much the ring sparkles and knowing how much effort has been put into the researching process. She loves wearing it and being reminded of our special trip in the mountains. Thank you once again to Liza, Whiteflash and others who guided the decision making. It wouldn't have been possible without everyone.
Kai P, UK

RECENT REVIEWS

My daughter LOVED the bracelet. It is beautiful.
September 18, 2026
When shopping for a natural diamond bracelet for our daughter's wedding, we wanted exceptional quality without paying extra for a big-name brand like Tiffany or Winston. Whiteflash exceeded expectations -- the care they took in helping us select the right stones was outstanding, and it was clear how much they've invested in customer service, from the first conversation through to delivery. The bracelet was stunning on the day. Highly recommend if you want real diamond expertise paired with a genuinely attentive buying experience
Bruce C, California, USA
Becca and the Whiteflash team were amazing to work with!
September 18, 2026
Throughout the entire engagement ring purchasing process, Becca was very responsive and informative, helping explain all the little details and decisions to consider. She made the process smooth and enjoyable, and everyone was incredibly friendly along the way.
Matthew B, Texas, USA
I'm enjoying dinner three times a week and Becca is the best!
September 18, 2026
Whiteflash specifically Becca at Whiteflash made this such an easy process... The most beautiful .9 carat simply gorgeous stunning amazing brilliant diamond.... In an elegant styled tulip pronged white gold setting.... She is now cooking dinner for me three times a week!..... No no not Becca... Heather absolutely loves the diamond and can't wait to wear it around all the bougie family members. I was confused on the order and entered it twice Becca called me on the next business day and said let's go through this and make sure you're getting exactly what you want.... She found a setting for me that was much better for that particular Stone than the one I had selected... She suggested this upgraded setting at a even more affordable price..... I'm enjoying dinner three times a week and Becca is the best I hope to have many more diamond purchase experiences with Becca at White flash!!! Bill.... Previously from Tallahassee now living in Lake County Florida near but not in The villages.
Bill W, Florida, USA
We couldn't be happier with our experience with Whiteflash Jewelry!
September 17, 2026
We were celebrating our 30th anniversary, and the entire process of selecting the perfect 1.5-carat natural diamond and solitaire setting was easy and enjoyable. Liza was incredibly helpful throughout the process, and she and the design team went above and beyond to create a custom plain wedding band that fit beautifully with the solitaire. Their guidance, attention to detail, and willingness to make sure everything was exactly what we wanted made the experience truly special. Most importantly, we absolutely love the finished product. The diamond is stunning, the setting is beautiful, and the custom band complements it perfectly. We couldn't have asked for a better ring to celebrate our 30th anniversary. We would highly recommend Whiteflash to anyone looking for exceptional quality, personal service, and a beautiful finished piece.
Edgar S, Nevada, USA