The diamond truly captivates the eye in all lighting conditions, and the fire it shows in full sunlight is blinding.
February 22, 2023

The diamond truly captivates the eye in all lighting conditions, and the fire it shows in full sunlight is blinding.

The proposal was a success!!! I truly think the engagement ring is perfect. I was blown away at how bright the light return is. Also, I was very impressed at how dazzling it is even at a distance under indoor lighting. I can hardly believe how good the diamond looks. It truly captivates the eye in all lighting conditions, and the fire it shows in full sunlight is blinding. I am beyond happy with my decision to purchase an A Cut Above diamond and working with you (and Whiteflash) has been amazing. Thank you so so much for all your help through the process! Truly, I cannot recommend Whitefish highly enough. From start to finish, working with them as a jeweler was a thoroughly enjoyable process and I always felt like I had more than enough information to make an informed decision, just from their website. Working with Becca in particular was AMAZING. She was so knowledgeable and provided such great insights and real life videos and pictures of any diamond I was interested in, even helping me narrow down my search to a selection of diamonds and providing her honest thoughts on them beyond what the website showed. She is seriously the best. I feel so lucky it was her who picked up the phone when I called. Now - on to the quality of an A Cut Above diamond. I am beyond thrilled with the stone. It shows incredible, blinding fire in full sunlight, dazzles in indoor lighting with seemingly infinite flashes, and in cloudy weather, when you can look into the stone without the fire blinding you, the only comparison I can make is like looking into a kaleidoscope. It looks like looking through a window into a box of mirrors that goes on forever. It is hard to even put into words. I feel like I got more than my money's worth, and knowing my fiancée will always have the sparkliest, highest performing, best looking diamond of anyone she meets brings me so much happiness. Toss in the lifetime trade-up policy, and I don't know why you would look anywhere else. Also - beyond the diamond, the ring they made is gorgeous. They were able to modify one of their existing models to my liking, and with a fast two week turnaround. Buy from Whitefish - you will not regret it!
Mitchell V, Texas, USA

RECENT REVIEWS

My experience with Whiteflash was incredible!
December 23, 2025
From day one, Becca helped me out with the process. I was able to get in touch with her over email and on the phone. She is very patient, explained everything so well, and took the stress out out of the process. She remained in touch throughout and kept me updated. She was very helpful with the stone and ring selection and sent really good pictures and videos of the stone once it was brought in by them. The ring I selected was originally meant for a round stone (and I wanted an oval), and she was quickly able to check for me if that request could be accommodated by the ring-maker. As for the website itself, the experience there was great as well. The filters present on the site for searching stones are great, and I was easily able to narrow down my selection to a handful of stones after I did my research on diamonds (which btw, I would highly recommend - it is pretty cool to know all these cool details about diamonds). The service (aside from Becca) was also very great. They were patient and helped me process my payment through my preferred method.
Sumit B, North Carolina, USA
It was a pleasure working with Becca and the Whiteflash team to design the perfect engagement ring for me and my fiancé!
December 23, 2025
Becca was great answering any questions I had and providing photos and videos of the diamonds that I was interested in. Every diamond that they showed me was gorgeous and I ended up picking a 2.09ct from their precision lab. They held it for me with a $1k refundable deposit while we were discussing a custom ring. They were very patient with me as I changed the ring design a few times and worked with me until I was 100% happy with the design! After paying for the diamond and ring, it took a little over 4 weeks. It came with a Cherry Wood Ring Box, which is a little on the bigger side, and nice packaging, including all of the diamond certifications. I would highly recommend Whiteflash! The actual diamond/ Ideal-scope/ASET/and Actual Hearts images/videos of their vetted diamonds basically guarantee you'll get a high performance round diamond (if that's what you're going for)!
Tim T, Washington, USA
A special ring for my wife to celebrate our 50th anniversary.
December 20, 2025
I contacted Michelle at Whitefish who had previously rendered excellent service to me in picking diamond earrings for my wife. Happily, Michelle was still there and happily she helped me immensely in sorting through diamond options and picking the right one. My wife was absolutely thrilled with the ring she got. The service from Whiteflash was outstanding with marvelous packaging and secure delivering. Can't recommend them strongly enough.
Dennis K, Illinois, USA
Whiteflash is the place to go!
December 19, 2025
My jewelry arrived on Wednesday. Really nice. Thanks to Becca for outstanding service!
Siri O, Norway

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