I loved there was continuous contact every step of the way.
March 10, 2023

I loved there was continuous contact every step of the way.

I love, love, love it! It was all that I was hoping it would be and more! The diamond is beautiful, is the perfect size and the setting and chain are delicate and the right scale to compliment the stone. Perfection!! To put things in perspective, I had been looking for a diamond necklace for the better part of a year. So, this was not an impulse purchase. I had been to numerous local jewelry stores, some of them more than once! I had changed my mind many times about the metal, style, budget, and size of the diamond, but always knew that I wanted it to be the highest quality that I could afford. To say that I struggled with all aspects of this purchase is an understatement. I have spent countless hours looking, trying on and learning about diamonds. I found your website by chance while reading reviews for other online diamond jewelry sites and I'm so glad I did!! All the reviews were stellar for your business and the very few that weren't were a very specific issue for that individual. So, after many weeks of looking over your site and reading all that I could, I reached out to Liza! She was nothing short of amazing. Not only did she answer my many questions promptly, but she never applied pressure or made me feel that my questions were insignificant or petty! Liza even added the human factor when she told me that she had to leave the office unexpectedly. As you know, I was conflicted with the color and then with the size. I searched and searched the internet looking for something that would show me the actual difference 3mm would be between 2 diamonds! I drove my husband crazy! :-)) On my last attempt at trying to find a comparison, I found this https://www.diamdb.com/ . It helped me to make the final decision. Your company is a class act! From the informative website, to the first contact with Liza, to placing the order with Mariah, and all of the communication that followed right down to the shipping and the amazing packaging and presentation! I loved that once the payment was made there was continuous contact. It was reassuring to hear the progress and see the pictures. I knew what was happening every step of the way. Thank you for this wonderful experience. I will be wearing my gorgeous necklace and loving it for many years to come and then I hope to pass it on to a granddaughter to wear once I am gone. I hope it will be in our family for many generations. You can be sure that I will recommend your business to anyone I know that is searching for a high quality diamond with wonderful customer service! Thanks, again!
Linda H, New York, USA

RECENT REVIEWS

The bracelet was even more beautiful in person than I expected.
August 17, 2026
I had such a great experience working with Becca at Whiteflash! I was looking for a very specific pear-shaped lab diamond, and she was incredibly helpful, patient, and personable throughout the process. She took the time to answer all of my questions and sent me multiple photos and videos of the stone in different lighting so I could really assess it before making a decision. Although that particular pear ultimately wasn’t the right one for me, I ended up purchasing a stunning lab diamond tennis bracelet with Becca’s help. She went above and beyond to make sure we chose the right size for my small wrist, and the bracelet was even more beautiful in person than I expected. Her customer service didn’t stop after the purchase, either. I was having trouble figuring out the secure clasp when it arrived, and she quickly sent me a video walking me through exactly how to use it. The entire experience felt personal and never pushy. Becca genuinely seemed invested in helping me find pieces I would love rather than simply making a sale. I’ll absolutely be returning to Whiteflash for future purchases and would highly recommend working with her!
Lisa C, California, USA
My fiancée loves the ring and couldn't be happier.
August 16, 2026
I am located in Florida and completely satisfied with my experience in purchasing an engagement ring with Whiteflash. I mainly worked with Becca who is extremely knowledgeable and was patient with me while explaining certain differences. My fiancée loves the ring and couldn't be happier. I'd recommend using Whiteflash and you'll be in good hands with Becca!
Jon K, Florida, USA
I love my beautiful pendant!
August 15, 2026
I had a wonderful experience ordering a lab diamond pendant from Whiteflash. It can be stressful ordering a piece of jewelry without seeing it in person first, but Liza was extremely helpful and answered all of my questions. I had the necklace customized with a slightly thicker chain, lobster claw clasp, and extender. The final piece was exactly what I wanted and much better quality than I found in local stores. I absolutely recommend Whiteflash!
Laura W, Arizona, USA
Beautiful ring!
August 14, 2026
Wonderful experience from design consultations to getting the ring. The ring looked even better in person. Thanks again to Liza and team for everything.
Mahmoud B, Canada