The presentation was amazing and the ring itself is absolutely stunning

After spending almost 200 hours of research, visiting local jewelry stores, scouring subreddit forums, and reading through different articles, Whiteflash continued to come up as a potential suitor for my engagement ring search. Because this was my first experience in buying a diamond, the amount of research I did was very much needed. However, it was this article - https://beyond4cs.com/shapes/round/ideal-proportions/ that really helped me understand what it was that I needed to be looking for when analyzing the proper proportions of a diamond. For my fiancée, the size of the diamond was most important, but I soon realized that there was much more to look for besides the carat, clarity, cut, & color. The beyond4cs article mentioned Whiteflash, but I continued to explore other vendors, a few of which I had come across on the r/labdiamond subreddit. There are cheaper options out there, but when making such a big purchase it is important to take into account the comfort in knowing that you're dealing with a reputable company. Whiteflash ultimately provided me with that comfort. They set up their website with the functionality that is required to find the ideal proportions for a diamond. It's incredibly user-friendly and provides one with many options to choose from. When I found what I needed (round brilliant 3.2 carat, F, VVS2, Ideal cut) I had initially planned to purchase the loose diamond and have it set by a local jeweler. Ultimately, I saw that Whiteflash had the exact setting that my fiancée wanted, and their turnaround time for having the ring completed was about 5 business days, which worked out perfectly as I was going to be in Houston on a work trip. Becca stayed in contact with me to anticipate my arrival and met with me during the pickup. The presentation was amazing and the ring itself is absolutely stunning. I know this review is a bit longwinded, but I just want to stress how awesome the Whiteflash team is. I was nervous making such a huge purchase online and buying a diamond that I had not actually seen in-person until it was completed, but this is a great company to work with and go out of their way to make you feel comfortable with the process. Most notably, my fiancée loves her ring and showing it off is now her new favorite pastime.