WhiteFlash.com Calls Upon Leon Megé to Craft New Lotus Collection

Wednesday, February 8, 2011 (Houston, TX) – Whiteflash.Inc, the leading online diamond marketplace, has collaborated with well known designer Leon Megé to create their newly launched Lotus Collection. Already known for their exacting quality, superior A CUT ABOVE® Super Ideal Cut Hearts and Arrows diamonds, coupled with their unmatched focus on customer service, the brand now has yet another line which exemplifies why they are such a shopping destination for today’s savvy brides and grooms.
lotus halo ring in profile
As a correction to inadvertent misstatement in a previously published article, Leon was not a protégé of Henry Dunay. Leon did however, get his start many years ago working for Dunay cleaning and polishing jewelry pieces and was able to experience and witness the level of craftsmanship, creativity and genius used by the prominent American designer first-hand. He admired Henry Dunay while working for him, as this was really his first jewelry position in the United States where his English was extremely limited. Realizing that further education was important in the diamond industry, Leon earned a Graduate Gemologist Diploma from Gemological Institute of American. One of the highlights of his career to date is being a past winner of the highly coveted AGTA Spectrum Award, the prestigious award for the design industry. A minimalist at heart, Leon believes in clean, classic and timely design which is also the driving appeal of the Whiteflash.com brand as well.
Lotus Halo design from WhiteFlash.com
The synergy between these powerhouse brands has given birth to one of the most refreshingly unique and exactingly intricate designs in the Whiteflash line —the Lotus Collection. Not your typical solitaire, ‘The Lotus’ boasts a whimsical half eternity band culminating in the upturned 18K rose gold petal basket accented with four pink diamond melee stones. The design also has a creatively dramatic reverse wishbone prong mount. A subtle, but complementary petal motif runs down either side of the band adding a romantic flare. Suspended above this impressive mounting is the piece de resistance − a highly faceted round A CUT ABOVE® diamond which evokes the petals of an unfolding flower. A matching full eternity band with the same romantic etching completes the set. Even more recently, the Lotus Halo, a lower profile and even more diamond intensive design, has been added to the floral inspired collection.

About Whiteflash:
Whiteflash is a top tier retail jeweler specializing in Ideal Diamonds, Designer Engagement Rings and Fine Bridal Jewelry. Their A CUT ABOVE® Super Ideal Diamonds are considered by trade experts and diamond connoisseurs to be among the finest in the world.
The award winning Whiteflash.com website, described by Kiplinger’s Magazine as the ‘Lord of the Online Rings” enables shoppers the world over to view, compare and purchase top quality diamonds, engagement rings and fine jewelry in a convenient, secure and information rich environment.
Whiteflash is the first jewelry retailer in the world to attain ISO 9001 certification for total quality management and welcome visitors to their Houston jewelry showroom located in the upscale community of Sugar Land, TX.
For more information, log onto www.whiteflash.com or call toll free 877-612-6770

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