November 11, 2009


So nice to hear from you! I know it seems like ages since we spoke but I know how busy you are all the time :) Honestly, I was pretty speechless when I got the pictures from you. The ring really did turn out unbelievable. WF's pictures were also amazing. I must also tell you that Your team was so very sweet as always to me and helped so much. I had a bit of a time line and the team got it done with time to spare. LOL I remember the conversation we had too about diamonds and engagement rings in Canada. Sadly, not much has changed. I mean they do have some of the ideal Canadian Polar Bear diamonds circulating but still Birks has the market cornered and they don''t really have anything that compares to WF but they have the hype and the now chocolate brown box prestige (Tiffany''s finally came to town and demanded that Birks change the color of their boxes from a very similar Tiffany blue to this chocolate brown...so bizarre!) Don''t get me started about Tiffany''s. They have wonderful things but I feel for a younger generation begining their journey into fine jewelry making things outlandishly unreacheable is not fair and not good business and their consumer education practices are lacking. I wish I could convert more of my friends but as I said out west, BC, WF and online fine jewelry in general is pretty unheard of and many of them are not willing to take a chance. But I keep trying and won''t stop and of course you have a life long client/friend in my and my family. And of course at some point there will be another upgrade but for the next while I am going to enjoy this wonderful stone that came up just in time for me so it was meant to be and the AGS number adds up to my b''day go figure and I was very blessed to get it and I think 2.52 is a great size. It looks like a real beauty. I will of course miss my old stone she was very beautiful and I''m sure will go into a gorgeous ring and a great home at some point. It was really nice of you to get in touch and I hope to speak with you one of these days and maybe even meet you in person if I can make it out to Houston for a visit at WF and tour. WF has been very kind to me and I will never forget that... Have a wonderful weekend! My very best wishes
Simone, Canada


April 10, 2024
Whiteflash was awesome. I found the exact ring that my GF picked out years ago and couldn’t find it anywhere else. Brittany was my rep and she was great. She had to have changed my order 100 times but she was always positive and upbeat about it. We communicated through text an email and she was always prompt and professional.
Nathan S, Louisiana, USA
April 09, 2024
Michelle went above and beyond in supporting me through the process of finalizing an engagement ring order. She reached out to me proactively approximately a month ago when she noticed that I had a few items in my cart which I hadn’t finalized deciding on. Michelle provided me with clarity and answered all my questions with such thoughtful and insightful knowledge such that I decided to place an order shortly after. Since then, I have worked with Michelle looking at custom options as well as designer options and finalized an order which I just received today. Along the way, Michelle was always extremely patient and courteous answering my (many technical and specific) questions. I was most appreciative when Michelle assisted me by going to have a personal look at the diamond ring after production and confirmed some minor quality correction items that I observed. Michelle not only worked with your master jeweler to correct a small prong adjustment I had requested based on the photos, but then also noticed some minor asymmetry elsewhere which she proactively got adjusted for me. The final result was absolutely wonderful and exceeded my expectations. At the end of it all, I feel I was provided with a beautifully elegant and refined product with exceptional craftsmanship and support from your entire team. I truly feel blessed to have been working through it all with Michelle as my advisor and point of contact. I will no doubt consider coming back to Whiteflash again and hopefully for a wedding band in the near future. Thank you again, Debbie, for your leadership in having an organization with a caliber of people such as Michelle. I exclusively put my trust in a business or in a work group based on the quality and character of the people over any other business or commercial criteria. And it appears that you’ve built an exceptional service with an even more exceptional group of people to back it up. Much respect to you and your team for your exceptional products & craftsmanship, but primarily the character and aptitude of your consultants. It’s been a pleasure.
Mohanad K, Canada
April 07, 2024
It's our first time looking for an engagement ring and we had no idea how much there is to learn, but Becca made our experience so memorable and so special. She took the time to teach us what to look for and followed up with more options for us. The people here are so kind and so patient which makes this stressful process so beautiful. I would highly recommend this place to everyone!
Jenni T, Texas, USA
April 06, 2024
After going to many online jewelers, and many local jewelers, I kept coming back to Whiteflash. I was looking for a very specific type of diamond, and Whiteflash had the most information and reports to make me feel comfortable purchasing. Customer service was great, and I received a lot of guidance over the phone and email from Becca, who was extremely patient with me. Shopping online for an engagement ring can be a very stressful process, and Becca did a great job going over options for settings and also helped me compare diamonds when I got down to the ones I was interested in. My fiancée is in love with her ring and after 6 months of engagement it's still constantly sparkling with a lot of fire. We cannot wait to get married. Thanks so much Becca and Whiteflash!
Drew S, California, USA

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