Perfect in every way!
September 09, 2011

Perfect in every way!

Was I hesitant about purchasing a diamond ring from an online retailer? Absolutely! I knew literally nothing about diamonds. The 4 C?ˆ™s ?ˆ¦ huh? So I decided to do as much research before I purchased an engagement ring for my soon to be wife. My research consisted of hours of reading online and visiting brick and mortar stores to compare what I learned. During my research I came across hundreds of amazing reviews for Whiteflash. I read about how their ACA diamonds were simply stunning and their customer service was out of this world. Being a pessimist at heart, I thought, ?ˆ?Really? Are they that different from the local jewelry stores??ˆ?. My answer in short: Yes! ?ˆ“ I ended up purchasing 4 rings from them in the last 2 years! During the search for the perfect engagement solitaire I sent Whiteflash a picture of what I was looking for. They suggested their ACA Princess X-prong. The purchase process was painless and perfect. There was constant contact across all fronts ?ˆ“ sales, shipping, photography, payment. When we received the ring it literally took our breath away ?ˆ“ so much sparkle and we weren?ˆ™t even under the strategically placed lighting in a jewelry store. Fast forward 2 years (yes, long engagement) and we sent them a picture of custom wedding bands for the wife. She wanted two bands to custom wrap her WF engagement ring. Again, customer service was flawless. We received constant e-mail and phone call updates throughout (when the computer image was generated, when production started, engraving, pictures, shipping). The 2 custom diamond bands came last week and they were perfect. Everything we imagined and more. Seriously, their ACA diamonds are ridiculously gorgeous. Next logical step? ?ˆ“ purchase my own wedding band from WF ?ˆ“ which I just received this week. 2 years, 4 rings, the best customer service I?ˆ™ve ever experienced and diamonds that blow away the competition: that?ˆ™s what my experience with Whiteflash has been. Big thank you to Victoria and Vera! ?ˆ“ huge help and great people to deal with. I can?ˆ™t give Whiteflash a higher recommendation. I fully trust this company and can?ˆ™t wait to do business with them again (do I hear anniversary gifts?!).
Patrick D, Texas, USA

RECENT REVIEWS

The shopping experience was phenomenal!
November 19, 2025
Easy to navigate, and tons of options to select the perfect diamonds with thoroughly listed details and photos (if available). I wanted to ensure the diamonds I bought were of the best cut quality possible and they too prioritized cut with their “a cut above” rated diamonds showing up first by default. All ideal cuts had several types of photos under various lights if you’re into that. I bought earring settings and when purchased with diamonds they set them for free! I especially liked the ability to select between natural and lab grown easily. They also have a feature where you can select multiple diamonds with similar features and sizes for things like earrings so that you get “matching” pairs with all the details of both diamonds! Fast shipping (although to no fault of white flash, fed ex was delayed by 2 days), however the option to ship to a FedEx secure pickup was amazing so then you don’t have to wait at home or be afraid of the package getting stolen or lost on your property. Customer service was also top notch, got an individualized email from a consultant (and a phone call) to ensure my experience was met and if I had needed any additional assistance. Highly recommend white flash.
Tu T, Arizona, USA
OVER THE MOON!! 💍
November 19, 2025
I worked with Becca to design my dream ring, and the ring turned out better than I could ever imagine!! request her she is the best and provides transparent and excelled customer service. The diamond is even more beautiful and magical than I ever could expect or dream of!! I am so, SO in love with it!!
Madison C, Florida, USA
I love it, it's exactly what I was looking for.
November 18, 2025
Thank you so much for such amazing work, customer service and all the help and assistance you gave me.
David G, Massachusetts, USA
She loves it!
November 16, 2025
I think it’s perfect! The ring is way more diminutive than I thought, which is perfect. The diamond looks positively beautiful.
Todd M, Minnesota, USA

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