Nothing but positive things to say about WF

I used Whiteflash to buy my fiancee's engagement ring. I had been to jewelry stores and a few websites, but Whiteflash was definitely the best experience and that's why I ended up going through them. I bought the ring online, not locally. Their website has tons and tons of photos for their rings, and they have quite a few designs to choose from. You can spend hours browsing if you wanted, and their filtering interface was easy enough to use to help me find what I wanted quickly. This was a great no-pressure environment (like any website) but I found that learning about rings beforehand also helped. I'm sure that Whiteflash would be willing to teach you as well! The customer service was also fantastic. Every person I spoke to over the phone was helpful and easy to talk to. The biggest reason I chose WF for my ring was not just price or style, but because the people were so excited to help and willing to do whatever. One big bonus was the speed at which my ring was made: most stores wanted a four week window for the ring to be crafted, but WF made and delivered in less than two weeks which was amazing. I have nothing but positive things to say about WF! They were a great company to purchase from and you will not be disappointed.