Buying an engagement ring is the start of a couple?ˆ™s new life together.
February 06, 2003

Buying an engagement ring is the start of a couple?ˆ™s new life together.

Buying an engagement ring is the start of a couple?ˆ™s new life together. With so much symbolic meaning in this event, I started diamond shopping and quickly became overwhelmed by the whole process. This was my first diamond purchase, and I knew absolutely nothing about diamonds. Furthermore, as a medical student, I was very limited on both time and money, so things just continued to get more complicated. That being said, I started with the traditional big name jewelry stores, and I soon found out that there was a tremendous difference in both price and quality of diamonds. I continued this for a few months without any success, and then I found a great book called How to Buy a Diamond by Fred Cuellar. I highly recommend this book to anyone shopping for a diamond. It covered everything about buying diamonds, and it eventually led me to the internet diamond market, where I found my perfect diamond. I will be the first to admit that I was a little skeptical about buying a diamond on the internet. However, there are a lot of great deals on the web, and this is where I ended up buying my diamond. I ran across Whiteflash totally by accident. I was searching for wholesale diamond dealers in Houston, and I found Whiteflash. So I checked out their website and inventory on the web, and both their price and quality were unbeatable. They had numerous diamonds which fit into my criteria, and then came the best part: I could order the stone and go look at it with no obligation to buy it. This was a win-win situation for me. One call got the ball rolling on my diamond. It was perfect, and you talked with me about the purchase policy and setting options. I decided I wanted the stone, and discussed designing the setting the next day. Two weeks later, I got the ring, and I have been completely satisfied ever since. I had the ring independently appraised, and I came out a few thousand dollars ahead of wholesale prices and roughly double the retail value! You are professional, easy to work with, and provide excellent customer service. Working with them throughout this process exemplifies what customer service should be. There were no hassles, no crowds, and I am happy to say that I have found a jeweler for life. Thanks again-Chris
Chris H., California, USA


The ring is beautiful!!
July 16, 2024
It couldn’t of turned out any better and Conley loves it, thank you for all of your help with design and choosing the perfect diamond!
Cody W, California, USA
The ring is stunning!!! I don't want to take it off!
July 15, 2024
Not all online shopping experiences are great but I have to say Whiteflash impressed me. I started shopping for a diamond ring several months ago with the help of Becca at Whiteflash. She is an extremely knowledgeable and a certified GIA expert. She helped me find the perfect diamonds for the setting and sent numerous photos and videos before I made my choices. Honestly, I have never been given this kind of attention virtually. The finished product exceeded my expectations and the ring is stunning. Thank you Becca for making this such a great experience! I appreciate all of your amazing follow up and will tell everyone about you.
Debra C, Arizona, USA
The whole Whiteflash process was very smooth.
July 15, 2024
I got great advice and decision making assistance from Brittany. I really appreciate being able to drill down on the diamond specifications that were important to me. Payment and shipping and collection was smooth. The ring looks great and was well received. I would recommend this site to friends and family
Ari, Bermuda
She said yes!
July 15, 2024
The ring is great! Its shine is blinding under sunlight! I compared it to a HW ring side by side and the HW didn’t come close.
Jay, Canada

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