Buying an engagement ring is the start of a couple?ˆ™s new life together.
February 06, 2003

Buying an engagement ring is the start of a couple?ˆ™s new life together.

Buying an engagement ring is the start of a couple?ˆ™s new life together. With so much symbolic meaning in this event, I started diamond shopping and quickly became overwhelmed by the whole process. This was my first diamond purchase, and I knew absolutely nothing about diamonds. Furthermore, as a medical student, I was very limited on both time and money, so things just continued to get more complicated. That being said, I started with the traditional big name jewelry stores, and I soon found out that there was a tremendous difference in both price and quality of diamonds. I continued this for a few months without any success, and then I found a great book called How to Buy a Diamond by Fred Cuellar. I highly recommend this book to anyone shopping for a diamond. It covered everything about buying diamonds, and it eventually led me to the internet diamond market, where I found my perfect diamond. I will be the first to admit that I was a little skeptical about buying a diamond on the internet. However, there are a lot of great deals on the web, and this is where I ended up buying my diamond. I ran across Whiteflash totally by accident. I was searching for wholesale diamond dealers in Houston, and I found Whiteflash. So I checked out their website and inventory on the web, and both their price and quality were unbeatable. They had numerous diamonds which fit into my criteria, and then came the best part: I could order the stone and go look at it with no obligation to buy it. This was a win-win situation for me. One call got the ball rolling on my diamond. It was perfect, and you talked with me about the purchase policy and setting options. I decided I wanted the stone, and discussed designing the setting the next day. Two weeks later, I got the ring, and I have been completely satisfied ever since. I had the ring independently appraised, and I came out a few thousand dollars ahead of wholesale prices and roughly double the retail value! You are professional, easy to work with, and provide excellent customer service. Working with them throughout this process exemplifies what customer service should be. There were no hassles, no crowds, and I am happy to say that I have found a jeweler for life. Thanks again-Chris
Chris H., California, USA


November 28, 2017
I (and my fiancée!) absolutely love the ring! It’s more gorgeous than we could have even imagined! It’s so brilliant and beautiful, and my fiancée is ecstatic and can’t stop looking at it! We are so glad that we found you guys and decided to purchase our ring from you! It was a great process, and you were extremely helpful! You can tell how happy I am by all the exclamation points!
Bradley K, Ohio, USA
November 13, 2017
I cannot say how happy I was the the selection, price, and ESPECIALLY the service at Whiteflash. Everyone I dealt with at the company was patient, professional and knowledgeable. This was my first engagement ring purchase and I looked at rings at local stores, and all the other "big" internet diamond sellers. After literally months of learning and searching I came upon a beautiful diamond at a great price at Whiteflash. Believe me, I looked at hundreds of diamonds and compared ASET Scope (AS) images and used the HCA calculator (HCA). Once the main diamond was selected a custom setting (platinum ring with round diamond and tapered baguettes) They did a wonderful job at a very, very fair price. I cannot say how pleased my fiance is with the ring. And, I cannot say how happy I am having made the purchase at Whiteflash. If you are debating about whether to shop at Whiteflash, my opinion is do not hesitate. They have a great selection, are very professional and reputable, offer fantastic service, and what is likely the best value of all the diamond retailers.
Christopher D, Florida, USA
November 10, 2017
Her eyes sparkled almost as much as the ring. Needless to say she loves it. Only takes it off to clean. She loves the complements. The sparkle is noticeable for a considerable distance. My presentation did not go as plan but the ring was a hit.
Mark K, Virginia, USA
October 25, 2017
The ring is spectacular. I really had high expectations and it exceeded my high expectations by a mile. Absolutely stunning. Thank you for your help with everything.
Peter R, Connecticut, USA

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