Chose Whiteflash over Bluenile and James Allen
January 22, 2014

Chose Whiteflash over Bluenile and James Allen

I was not happy with the limited selection of engagement rings available at Kay jeweler. They had only two 1ct diamonds to choose from and I didn't like either of them. They were duds! This was before I educated myself about diamonds. I researched best online diamond dealers and found Whiteflash, among others like Bluenile and James Allen. I liked the A Cut Above line, because I wanted to get the best cut diamond possible having not seen the diamond in person. I was looking for a princess cut and since Whiteflash uses AGS certifications this made my choice much more simple. Other sites do not have AGS certified princess cuts on all their diamonds. Everything went great, and the ring and diamond are beautiful. Still two months in and we are still loving the way it sparkles in low light and how bright and clear the diamond is. I had it cleaned at a local jeweler and he kept telling me what a good choice I made. I think just going in with not much knowledge you cant go wrong with their ACA diamonds. The best of course costs a little more, but some of the other vendors I looked at with somewhat cheaper diamonds didn't come with an AGS cert, and had a lot of inclusions I didn't care for.
Brian, California, USA

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Perfect fit for my jewelry collection.
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Beautiful photograph of my bracelet. I really love wearing the bracelet and it looks great w my various bracelet stacks. Very sparkly :)
Jennifer N, Massachusetts, USA
I absolutely adore all the jewelry we’ve gotten from Whiteflash!
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I’m perfectly content with all my pieces and have no regrets. The diamond pendant necklace is my favorite, and I wear it daily. It also draws the most admiring comments. The diamond studs are also worn frequently, but I do sometimes wear the diamond hoops or a pair of pearl earrings. I am pleased with ring! The diamonds are so sparkly, and I love that they go all the way around the ring!! Also, I have not worn a ring on my right hand regularly in over 25 years. So, it has taken some getting used to!
Clara T, North Carolina, USA
Had the most fantastic experience with Whiteflash.
May 07, 2025
We ordered two rings and they both looked amazing. Becca has been incredibly helpful to us and we were well taken care of throughout the process. Had some issues with FedEx which Maniya helped resolve promptly. Will highly recommend WF to my friends and family!
Cynthia L, UK
I am very happy with the earrings from Whiteflash.
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I ordered online and it took about 3 weeks as promised. They have excellent service and were able to answer my questions about the earrings.
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